Hannspree Joins Michael Jordan Motorsports Racing Team as Official TV Provider

28 06 2011

Partnership combines iconic design with a legendary will to win

SAN FRANCISCO, CA – June 28, 2011 (Motor Sports Newswire) – Hannspree, a leading provider of high-end, design-centric audiovisual products, is proud to announce a new partnership with the Michael Jordan Motorsports motorcycle racing team. One of the top-ranked competitors in AMA Pro Superbike – America’s national road racing championship – the Jordan Motorsports team marks Hannspree’s latest chapter in motorsports sponsorship.

Hannspree’s game-changing, high-definition LCD Basketball Televisions (made of genuine basketball leather) are just one aspect of what made the Hannspree-Jordan Motorsports relationship such a natural. “At Hannspree, we’re rewriting the idea of what TVs can be,” says Hannspree Marketing Manager Jon Bekefy, “and we see the same energy and creativity in the Michael Jordan Motorsports team. We absolutely believe that every team member – from the championship-winner riders to the crew itself – is a fantastic ambassador for our products and passion.”

In addition to using Hannspree 28-inch HD LCD Basketball TVs throughout their at-track garage and pit areas, the Jordan Motorsports team is also utilizing Hannspree Windows 7-powered NetBooks and other models of televisions and monitors. What’s more, fans who check in with the Michael Jordan Motorsports team at any AMA Pro Road Racing event can pick up a Hannspree postcard that enters them to win a Basketball TV of their very own, autographed by MJM Superbike riders Roger Hayden and Ben Bostrom.

“Teaming up with Hannspree is a natural fit for Michael Jordan Motorsports,” said Kreig Robinson, Michael Jordan Motorsports’ Vice President, Corporate Relations. “We use Hannspree products in many aspects of our operation, from monitoring data on pit row to video editing and hospitality. We’re looking forward to growing a long relationship with Hannspree as they give us a high-definition view of our future success.”

The Hannspree-Jordan Motorsports partnership debuted at the late-June Barber SuperBike Classic, where the combination of Basketball TVs and the iconic “Jumpman” stopped fans in their tracks throughout the weekend. Bostrom – a former World Superbike rider and U.S. Superbike champion — celebrated by putting the team on the podium, earning a hard-fought second in Saturday rain.

To keep up with Hannspree products, contests, and promotions, join us at facebook.com/HannspreeUSA and follow @Hannspree_USA on Twitter. To see our Basketball TVs in high-speed action, find the Michael Jordan Motorsports team’s schedule at www.23race.com.

About Hannspree:

With offices and stores across the world, Hannspree Inc. produces creative audiovisual products using innovative design, technology, and production practices. Launched in 2004, Hannspree’s innovative Novelty line represents a new class of audiovisual products that perfectly blends high performance with a fashionable and fun design aesthetic.

About Michael Jordan Motorsports:

Legendary NBA star Michael Jordan formed Michael Jordan Motorsports in 2004 as a result of his passion for motorcycle racing. His mission is to bring a new level of excellence and style to the motorcycle racing industry. For more information on MJM, please visit www.23race.com, www.twitter.com/23race and http://www.facebook.com/23race.

SOURCE: Hannspree

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Mladin to Compete in Final Round as No. 1 at NJMP

23 08 2009

DAYTONA BEACH, Fla. – August 21, 2009 – (Motor Sports Newswire) – Mat Mladin, the most successful rider in the 34-year history of AMA Pro National Guard American Superbike presented by Parts Unlimited competition, clinched an unprecedented seventh title last weekend and will close out the season’s remaining doubleheader aboard his familiar Rockstar/Makita Yoshimura Suzuki GSX-R1000 with the No. 1 plate symbolic of his 2009 championship during the AMA Pro Superbike Championship Weekend, to be held September 4 – 6 at New Jersey Motorsports Park.

mladin-suzuki250px“The request came in from Yoshimura Suzuki that Mladin be allowed to renumber his Suzuki GSX-R1000 with No. 1 for the final round of the 2009 season,” said Roger Edmondson, President of AMA Pro Racing. “We consider it a fitting tribute to the most prolific champion that American Superbike has ever seen.”

The 37-year old Australian has raced motorcycles for the past 28 years, earning championships in amateur Flat Track and Motocross before being picked up by a factory team and claiming his first Australian Superbike Championship in 1992. The road racing standout arrived in America in 1996, leading portions of several races during his rookie season in American Superbike competition. Mladin signed with Ferracci Ducati for 1997 and earned his first four AMA Pro wins that year. His most successful years began when he signed with Yoshimura Suzuki in 1998, taking seven poles and winning the Las Vegas finale in his first season with the team. From 1999 to 2009, Mladin amassed seven championships and an additional 77 official victories for Yoshimura Suzuki and will have the opportunity to score two more race wins in New Jersey.

“In the end we’re looking forward to getting home, both of us, and getting home to our family,” said Mladin, who will return to New South Wales with wife Janine and their two young children after the New Jersey event. “As much as a lot of people don’t realize, we both have mothers and fathers and you don’t see them that often. It’s going to be nice. In a couple of weeks in New Jersey, my mom is going to come over, and my sister. They were obviously a big part of my career in my early days and it’s going to be nice to get home, for the kids to have their grandparents around and for Janine and I to dump the kids with the grandparents every now and then and go catch a movie.”

The AMA Pro Superbike Championship Weekend will be featured in a pair of same-day telecasts on SPEED. Saturday’s American Superbike and Daytona SportBike finals will be shown that night in a two-hour show at 7:30 p.m. ET (4:30 p.m. PT) while Sunday’s premier class races and other highlights will air in a two-hour show that evening at Midnight ET (9 p.m. PT).

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