Aprilia Announces New V4ALL Sales Promotion

3 02 2013

Incredible pricing on all Aprilia V4 models places World Superbike Championship winning sportbikes within reach of more riders

NEW YORK, NY  – January 31, 2013 – (Motor Sports Newswire) – With four SBK World Championship titles in the last three seasons (Rider and Manufacturer in 2010 and 2012), Aprilia USA is making ownership of the most technologically advanced and confidence inspiring sportbikes accessible to even more riders.

aplrilia-V4ALL

Aprilia USA announced today V4ALL, a strategic price initiative for the Aprilia V4 family. V4ALL is designed to ensure that motorcycle riders who only dreamed of owning an Aprilia will have the possibility of purchasing the most technologically advanced sportbikes on the market at a price that yesterday was unthinkable, but today is possible. “Aprilia is the World Superbike champion,” said Miguel Martinez, President and CEO of Piaggio Group Americas. “It is our V4ALL goal to provide more sportbike riders the opportunity to own and experience a world-championship derived motorcycle.”

Aprilia’s V4ALL offers highly competitive pricing on all V4 models so riders can find the perfect member of the Aprilia V4 family to fit their riding style at a great price. Enthusiasts can own a model year 2012 Tuono V4 R for $12,999, RSV4 R APRC for $13,999 or a RSV4 Factory APRC for $18,999. Lower prices are available on earlier RSV4 R and Factory models and riders are advised to check with their nearest Aprilia USA dealer. For more details on pricing and to find an Aprilia USA dealer please visit ApriliaUSA.com

Each member of the V4 family comes standard with the Aprilia Performance Ride Control (APRC) system, Aprilia’s World Superbike traction control system. The APRC System provides the rider with traction control, wheelie control, launch control and quick shift – a technological platform not yet available on all sportbikes. For more information on the Aprilia Tuono V4 R, RSV4 R APRC and RSV4 Factory APRC models please visit ApriliaUSA.com

 

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Piaggio Group Americas Partners with Invoke to Build Powerful Social Applications

4 04 2012

Invoke implements new digital assets to educate and engage online audiences about scooter and motorcycle product lines to drive sales via leads

NEW YORK, NY – April 4, 2012 – (Motor Sports Newswire) -  Invoke Media has been hired by Piaggio Group Americas (PGA), the North American importer of iconic Italian motorcycle and motor scooter brands Aprilia, Moto Guzzi, Piaggio and Vespa, to help power its interactive marketing strategy focused on increasing leads to drive product sales volume to its dealers. Through this relationship, Invoke will build a series of digital applications that support PGA’s scooter and motorcycle product lines. The applications will harness dialogue, help build consumer product awareness and convey product benefits to encourage a growth in consumer enthusiasm and product knowledge for these exciting modes of transportation.

Invoke’s most recent project for PGA included a microsite and Facebook application for its Aprilia USA brand, Aprilia Masters. The Aprilia Masters projects invite motorcycle riders to get more familiar with the brand and its award-winning sport bikes through a series of digital interactions that engage and enhance the overall customer experience, including a test ride tour and using game mechanics that feature the new Aprilia Tuono V4 APRC, the most powerful naked sportbike on the market with the goal of driving prospective customers to sign up for a test drive at Local Dealers.Invoke also worked with PGA’s Vespa brand during the Spring 2012 Fashion Week in New York City.  The program included a Facebook application and contest that highlighted the Kate Spade Spring 2012 collection and Vespa LX 50s. The program generated a significant increase in targeted leads for Vespa dealers throughout the United States.

“We are working with Invoke to develop strategic interactive marketing applications that leverage new digital assets and our existing social media channels to impact Aprilia’s online voice with powerful community building programs,” said Melissa R. MacCaull, vice president, Piaggio Group Americas. “The Aprilia Masters microsite and corresponding Facebook application on Aprilia Americas’ Facebook page is the first step in connecting the race-proven technology, power and design of our Aprilia motorcycles with online consumers.  The Invoke team has constructed a site and interactions that will resonate with current and potential owners.”

As a digital innovations company Invoke has a proven track record for launching new brands and building highly successful businesses. The company is responsible for developing the leading social media dashboard HootSuite and building the first two million users in HootSuite’s first 24 months. Invoke’s deep industry expertise and successful track record of leading multichannel digital strategies for global brands such as The Walt Disney Company, Dove, Electronic Arts, GAP, Wells Fargo and Jim Beam were key factors in PGA’s decision.

“Building trusted dialogue between consumers and brands is what Invoke has built its reputation around,” said David Tedman, co CEO of Invoke. “For instance, our proprietary contesting platform has been implemented for major brands to run more than 70 different successful campaigns. In these campaigns our brand partners have been able to achieve high engagement by integrating user-generated content collection and reward schemas to deliver high consumer satisfaction. The types of learning generated in our programs are essential to both young and mature businesses alike. We have built the success of our business on this solid foundation, bringing real time, operator experience to our clients. We’re excited to bring to this PGA’s family of brands.”

About Invoke
Invoke is an award winning digital innovation company that works with the world’s leading brands to bring meaningful web and mobile social applications and digital experiences to life. Based in Canada, with offices in New York, Invoke has gained national recognition for its accomplishments across a wide range of Fortune 500 brands, including The Walt Disney Company, Dove, EA, GAP, Wells Fargo, ViaCom, Jim Beam and the family of Piaggio scooter and motorcycle brands. For more information, visit http://www.invokemedia.com/

Elaine Schoch | Invoke
Elaine.Schoch@gmail.com

SOURCE: Invoke Media

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Piaggio Group Americas Introduces Three New Models to North American Market

18 03 2012

All-new Aprilia Tuono V4, Moto Guzzi Stelvio 1200 NTX and the Piaggio BV 350 unveiled during 2012 National Dealer Meeting

NEW YORK, NY – March 16, 2012 – (Motor Sports Newswire) – Italian manufacturer Piaggio Group, represented in the US by its subsidiary Piaggio Group Americas (PGA), the leader of the European two-wheeler market and renowned for revolutionary technology and legendary style in personal transportation, announced the debut of three new models in the North American market – the race-bred Aprilia Tuono V4 naked sportbike, the adventure-ready Moto Guzzi Stelvio 1200 NTX sport tourer and the commute or highway-friendly Piaggio BV 350 maxi scooter. All three new models arrive at dealerships later this spring.

Aprilia Tuono V4: Category-leading Performance and Advanced Electronics

Shedding 22 lbs. and gaining 41 hp over its award-winning V-Twin predecessor makes the new 167-hp V4 Tuono the machine to beat in the naked sportbike category. Unlike its detuned competitors, the V4 is nimble, lightning fast and a bonafide technology tour de force. From its signature Aprilia race bike triple headlight fixed top fairing to its exhaust, this stealth streetfighter shows off its World Super Bike (WSBK) bloodlines at every angle. It is not simply the most powerful naked bike available in the market, it has also been engineered and equipped with the most advanced electronics package available anywhere, Aprilia Performance Ride Control (APRC).

The Tuono V4 fulfills the dreams of every motorcyclist who has ever wanted a race bike just to go for a coffee run – without sacrificing riding comfort. Combining the potent performance and race-proven technologies of the WSBK Championship winner Aprilia RSV4 with the agility, responsiveness and riding pleasure of Aprilia’s original Tuono 1000 R naked concept, the new Tuono V4 is a true game-changer.

Engineered to Astound

The Tuono V4′s compact 65-degree engine doesn’t scream its performance potential – it proves it every second on the road. Extremely compact, the V4 engine is as slim as a twin-cylinder and seamlessly integrated in the Tuono’s ultra-compact chassis. Now delivering 167.3 peak hp at 11,500 rpm and equally impressive torque of 82 ft. lbs. at 9,500 rpm, the V4′s power is expertly modulated by an advanced engine management system, including rev limits of 12,300 rpms in all gears.

Engine modifications that transform the Tuono V4 from track rocket to street bike include new valve timing, 20 mm longer fixed intake ducts and a redesigned crankshaft and flywheel with increased inertia for improved smoothness and overall balance. Gear ratios 1 through 3 have also been shortened.

All of the race-proven advanced electronics from the world championship winning RSV4 have been optimized for the Tuono V4. The sophisticated engine management system features the latest generation Ride by Wire throttle control and performance mapping. Riders can choose from Track, Sport or Road settings, and Aprilia engineers have diagrammed each map to support the Tuono’s street-riding character. With these three distinctive settings always on tap, riders can instantly modify the character of the bike to suit personal riding style or current track conditions.

Track mode means that the full force of the Tuono’s 167.3 hp is available at the slightest twist of the throttle. Sport mode ensures smooth and predictable power delivery while limiting torque in all gears for maximum fun, but less demanding riding. Switching to the Road setting puts the V4 into full street mode, providing consistent power delivery across the full rev range for city riding or wet road conditions. Regardless of which engine characteristic a rider wants to unleash, it’s channeled through a new, 4.4-pound lighter exhaust system with bypass valve.

Custom-tuned for Maximum Performance

While Aprilia factory champion race pilot Max Biaggi also owns the current World SuperBike top speed record onboard his RSV4 race bike, it’s how all that power is controlled and delivered that distinguishes the Tuono V4 as the best-performing, most responsive bike in its class. The Tuono V4 features the full suite of Aprilia advanced electronics and technology, called Aprilia Performance Ride Control (APRC). APRC includes:

  • Aprilia Traction Control (ATC) reduces torque output primarily through throttle valves, controlling wheelspin under acceleration keeping tires connected to the asphalt; eight levels and Off, all controlled by the joystick on the left handle bar; riders can change levels even with the throttle open.
  • Aprilia Wheelie Control (AWC) controls the length of the wheelie by limiting torque via ignition advance and throttle valve aperture, gently lowering the wheel to the ground; wheelies are possible when AWC is deactivated.
  • Aprilia Launch Control (ALC) optimizes acceleration from a standing start for track use – or those times when you want to prove a point, without words.    
  • Aprilia Quick Shift (AQS) allows quick upshifts without closing the throttle or using the clutch lever, resulting in faster shifts without losing revs.

Designed to Turn Heads

Aprilia motorcycles share decades of racing DNA, proven by 294 MotoGP victories – the most of any European motorcycle brand – and 49 world racing titles. That’s why every Aprilia, including the new Tuono V4, shares the aggressive visual characteristics of a competitor.

New on the Tuono V4 is an aerodynamic top fairing tipped with two polyelliptical headlights and LED indicators at the sharp end, which gives the bike the unequivocally daunting stare that you’d expect from an Aprilia. While this signature “grin” signals the Tuono V4′s performance character, owners won’t need to sacrifice a gram of rideability. Ergonomically, the Tuono V4′s riding position is tailored to create a symbiotic relationship between body and bike for unparalleled feedback through the three points of contact: the saddle, footpegs and handlebars.

The Aprilia Tuono V4 is available in Competition Black and Sunlit Yellow and has a Manufacturers Suggested Retail Price (MSRP) of $14,999 in the US and $15,695 (CAD) in Canada. It arrives in showrooms by the end of March. For more information about the Aprilia Tuono V4 including complete specifications visit www.apriliausa.com or www.aprilia-canada.ca.

Moto Guzzi Stelvio 1200 NTX: Discover Adventure with an Italian Original

It’s no surprise that a motorcycle named after the famous Alpine pass that connects Valtelline Valley to Vinschgau Valley (with 84 memorable S-curves in between) is purpose-built for adventure touring. The new Moto Guzzi Stelvio 1200 NTX is all that – and more.  While retaining all the passion, heritage and original style synonymous with the storied brand from Mandello del Lario, Italy, the Stelvio’s strength isn’t skin deep.

For 2012, the 105-hp 8V 1200 NXT hasn’t just gained displacement and power; it has also been redesigned for a more streamlined profile and upgraded with numerous technical and functional changes that improve every area of the Moto Guzzi riding experience, such as a 32 liter gas tank with 7 liters of reserve (8.5 gallons / 1.8 gallons).

The Stelvio 1200 NTX tackles a twisty mountain pass or a gravel strewn fire road with equal aplomb. The secret is the new upper twin spar frame, made of high-strength steel, with 2.5 mm thick directional tubes, where the engine is anchored through six connecting points, two more than in usual frames, which give high rigidity to the assembly.

Ready to ride almost out of the crate is the Stelvio 1200 NTX, coming standard with key adventure touring features such as switchable ABS and Automatic Traction Control, roomy aluminum side bags, hand guards, heated grips and adjustable wind screen, saddle height, handlebar, clutch levers and foot pegs.

Improved Aerodynamics and a More Streamlined Look

Every Moto Guzzi has a unique presence and the Stelvio 1200 NTX continues to deliver immediate visual impact. It all starts with design. The Guzzi design team streamlined the Stelvio by rounding off the double-the-previous-size, 32-liter (8.5 gallon) fuel tank and integrating it with the lightweight half-fairing. The new half-fairing improves wind protection and flows seamlessly into the twin headlight assembly. The latter feature is a distinctive element of the Stelvio design, and the only detail inherited from the previous version.

The front fairing, windscreen and the half-fairing with integrated turn signals are all brand new elements that together, give the front-end of the Stelvio a cutting-edge look.

Comfort and Added Protection for the Long Haul

In addition to improving riding range and overall design and aerodynamics, the NTX now offers even more protection for both bike and rider. New aluminum crash bars protect the oil sump, engine, and cylinder heads while hand-guards and a generous windshield with additional wind deflectors guard the rider from road and trail hidden debris and chilly breezes.

Sound ergonomics are part of the Moto Guzzi philosophy, and riders will immediately appreciate the super comfortable riding position of the Stelvio 1200 NTX as the saddle, footrests and handlebar form a perfect triangle. To further customize the ride, owners can adjust the Stelvio’s windshield, saddle height (32 or 33 inches), handlebar inclination, clutch levers and foot pegs. The 1200 NXT also features race-style adjusters for hydraulic compression and rebound damping, allowing for maximum riding comfort in any situation, from city traffic to off-the-beaten path destinations.

Major improvements are also found in the controls. A new instrument panel design includes a 12V power outlet, a new fuse box compartment, new rpm indicator graphics and a fuel range display with a six-mark fuel indicator that integrates with on-board computer functions, from fuel consumption averages and trip data essentials to diagnostics. The display also lets the rider control hand grip heating and activates the standard Automatic Traction Control (ATC) system, which can also be turned off.

The Stelvio NTX has the best Brembo brakes with latest generation ABS: front four Brembo piston radial calipers with two racing 320mm discs, with a new design to improve heat dissipation, rear two piston Brembo caliper with 282mm disc. ABS can also be turned off.

The Transverse V-Twin: A Moto Guzzi Original

The Stelvio 1200 NTX is powered by the latest evolution of the transverse-mounted V-Twin Quattrovalvole (four-valve) engine, which was first introduced in 2006. The latest iteration of this well-tested and road-proven powerplant delivers a maximum torque of over 83 ft. lbs. delivered at 5,800 rpm and easily reaches 105 peak hp at 7,250 rpm. Courtesy of a smoother single plate clutch, the six-speed gearbox, the easily selectable neutral position – perfect for stops that require a quick switch to idle.

New technical advances for the 1200cc 90-degree V-Twin include:

  • Raised cam profile single camshaft timing system driven by silent “Morse” type chains with hydraulic chain tensioners;
  • Forged pistons with three rings cooled by oil jets in the crankcase;
  • Ultra-light valves in special alloy steel with 5mm stems;
  • Conical valve springs that eliminate resonance and power loss at high engine speeds.

The Moto Guzzi Stelvio 1200 NTX is available in Lava Black and Burnt Orange with an MSRP of $15,990. Canadian customers can select Lava Black at an MSRP of $16,190 (CAD). The Stelvio 1200 NTX arrives to North American dealerships in May. For more information visit www.motoguzzi-us.com or www.motoguzzi-canada.ca.

Piaggio BV 350: A Maxi Scooter with Major Features and Technology

Perennially Piaggio’s best-selling maxi scooter, the Beverly Sport Touring (BV) has earned a parking spot in more than 300,000 households since its debut. For 2012, the 350cc Piaggio BV 350 arrives in North America with numerous performance and convenience upgrades, including an all new engine, frame and body work.

This maxi scooter performs among the best in its class – one more reason to share the fun with a passenger. Designed to easily accommodate two, the BV 350 is also a visual standout, from its smoked windshield to its sporty gray/flat black sporty exhaust and doubled five-spoke wheels with glossy black rims.

There’s Nothing Cute (or Inefficient) About the BV350 Engine

The BV 350 is the first Piaggio scooter equipped with a brand-new, single-cylinder 4-stroke, 4-valve 350cc electronic injection and water cooled engine that thinks and acts big – while offering the weight savings, more efficient fuel consumption and lower emissions of a smaller 300cc model but made to obtain the power of a 400cc. With a peak 33.3 hp and strong torque, the BV350 has sporty acceleration for passing and a top speed 90 mph. This makes the BV 350 the most powerful scooter in its class.

The powerplant is matched with a newly developed Continuously Variable Transmission (CVT), featuring refinements such as a new, multi-disc automatic clutch in oil bath for consistent and reliable performance, regardless of high thermal stress. A new automatic lubrication system guarantees constant cooling of the system in any operating conditions.

Particular attention was given to reducing internal friction during design of the new engine: the timing rockers now have rollers, for added noise reduction and mechanical efficiency.

Chassis Architecture: Motorcycle Efficiency with the Comfort of a Scooter

The brilliant engine performance is enhanced by an original and extremely efficient chassis, a point of excellence for all of the Beverly models from the beginning. Once again, the new Beverly SportTouring’s technology provides agility, efficiency and riding pleasure at the highest levels.

The double-cradle frame in high-strength steel and pressed sheet metal sports a conventional fork with 35 mm stanchions up front, while rear suspension is handled by a pair of double-acting helical-spring shock absorbers with adjustable spring preload offering 4 different positions, ensuring optimal absorption of road bumps while delivering a neutral response and accurate handling.

While maintaining the great agility and handling of an urban commuter, the new Beverly SportTouring ensures top-of-the-class road holding, thanks in part to the large wheels with double 5-spoke light alloy rims (16″ x 3.00″ up front and 14″ x 3.50″ at the rear) and large tires (110/70 and 150/70 respectively).

Bring a Friend

The touring spirit of this scooter shines through with a two-up saddle, stepped for maximum comfort. A spacious helmet compartment, large enough to hold documents and up to two helmets. In addition, a practical luggage rack, with integrated passenger grab handles is incorporated in the leg shield back plate with a retractable bag hook.

The Piaggio BV 350 is available in two colors: Shiny Black and Matte Silver and has a MSRP of $5499. It arrives in USA showrooms in May. For more information, visit www.piaggiousa.com

About The Piaggio Group: 

Established in 1884 by Rinaldo Piaggio and based in Pontedera in Pisa, Italy, the Piaggio Group is one of the world’s top manufacturers of two-wheel motor vehicles. With more than 7,000 employees, an annual production of 653,000 vehicles in 2011, five R&D centers, seven production facilities in Europe and Asia and world-wide commercial operations, the Piaggio Group has a strong and increasing leadership in the European two-wheeler market. The company produces scooters, motorcycles and mopeds in the 50cc to 1,200cc displacement range, marketed under the Piaggio, Vespa, Gilera, Derbi, Aprilia, Scarabeo and Moto Guzzi brands. The Group also manufactures three- and four-wheel light transportation vehicles for the Ape, Porter and Quargo ranges.

SOURCE: Piaggio Group Americas

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Aprilia Racing Team 2012

12 02 2012

MILAN, ITALY – February 10, 2012 – (Motor Sports Newswire)

Aprilia Racing Team 2012 launch

 

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Racing Planet comes to U.S.A.

3 02 2012

BERLIN, GERMANY – February 3, 2012 – (Motor Sports Newswire) -  Racing Planet one of the most successful European online stores of scooter parts has now opened US operations. The site www.RacingPlanetUSA.com is now live with schematics, manuals, and over 100,000 parts available to US consumers and dealers.

The Story: Racing Planet Germany was established in 2004 since then our company has been expanding to provide our worldwide customer base with the best parts and service. From our humble beginnings in Eastern Germany we have grown to include new markets, new friends, and new clients starting with our facilities in Poland 2008, Sweden2009, Switzerland 2009, and finally the United States in 2011. Our expansion into America is to meet the rising demand for scooter parts due to the sheer number of units on the market without the proper support. We hope to provide American dealers and consumers with the same level of service we have been providing our clients since 2004. Racing Planet is a 5 star rated company in customer satisfaction by eKomi.

The Racing Planet US warehouse is linked with all the European warehouses allowing the buyer to buy inventory that will show in real time if the item is in the USA or Europe. Now the US buyer can buy hard to find items that normally wouldn’t sell in the US marketplace. The Racing Planet range of product is the largest in the North American region from OEM spare parts to high end brands such as Airsal, Arreche, Athena, BCD, Kenda, Koso, Kymco, Leovince, Malossi, Motoforce, MTKT, Naraku, Polini, Stage6, STR8, Tecnigas and Yasuni for the scooters and bikes of: Adly, Avanti, Aprilia, Benelli, CF-Moto, CPI, Honda, Hyosung, Jonway, Kinroad, Keeway, Kymco, Lifan, Linhai, Malaguti, PGO, Piaggio, SYM, TGB, Yamati, Yamaha, Zongshen and many more.

To introduce ourselves to the US market we are offering a 10% off coupon to all new buyers for the next 30 days. At Checkout Dealers or Consumers can use the code: A-jHD-MRF-Asp for an extra 10% off their order.

CONTACT
Email: sales@racingplanetusa.com
Site: www.racingplanetusa.com
Tel: 1-877-912-2011

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EICMA 2011: new Aprilia products

8 11 2011

MILAN, ITALY – November 8, 2011 – (Motor Sports Newswire) -  The Aprilia SRV 850 extends the confines of the scooter world: its power, balance, sport spirit and design draw on the technical and aesthetic standards of Aprilia, Italy and Europe’s most successful racing motorcycle manufacturer, with a collection of 2 Superbike world championship titles, 9 off-road world championships and an astounding 38 titles in Grand Prix motorcycle racing. The Aprilia SRV 850 is equipped with the first and only 850cc 90° V twin-cylinder scooter engine, capable of a maximum power of 76 hp and maximum torque of 76.5 Nm, numbers that put the new SRV 850 at the top of its class. Its style is a clear reference to the Aprilia superbike world. In the look of the new SRV 850, devotees will immediately recognise the stylistic standards that have helped make Aprilia a benchmark in world competitive motorcycling

SRV 850

For younger riders, the Aprilia SR Motard scooter adds enjoyment and a sporty style to the daily commute, with a sparkling 2-stroke 50cc and a robust 4-stroke 125cc. The Aprilia SR Motard has the aggressive, essential and compact personality of a supermoto, the bike that stands for fun in its purest form. Thrust, acceleration, pick-up, agility in traffic and braking are the “weapons” of the Aprilia SR Motard, a scooter enabling younger riders to lead the way every day on the city streets.

SR Motard

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Milan Show Preview: Maxi Aprilia SRV 850 Unveiled

18 10 2011

MILAN, ITALY – October 18, 2011 – (Motor Sports Newswire)  – Aprilia unveils a new item in the scooter world early with respect to the EICMA 2011 show (Fiera Milano exhibition centre from 8 to 13 November 2011), which interpret the tendency toward powerful and larger capacity engines which will be introduced at the upcoming international two wheel motor show.

The Aprilia SRV 850 maxiscooter represents an extraordinary piece of news in its engine capacity segment and also confirm the innovative skills of the Piaggio Group which will introduce other important models for the Group’s main scooter and motorcycle brands at the 69th edition of the International Motorcycle Show.

The “maxi” SRV 850 is the big scooter news which all the EICMA 2011 visitors will be able to see on display by Aprilia, the most victorious Italian and European brand of all operational motorcycle manufacturers, boasting a collection of 2 world titles in Superbike, 7 world championships in off road disciplines, and an astounding 37 titles in Motorcycle Grand Prix. Aprilia SRV 850 redefines the limits of the scooter world: power, balance, a sports spirit and design, all wrapped up in this new scooter, reminiscent of the technical, performance and aesthetic standards of Aprilia’s superbikes.

SRV 850 is equipped with the first and only 850cc two cylinder 90° V 4 valve electronic injection scooter engine, capable of reaching maximum power of 55.9 kW (76.0 CV) at 7,750 rpm and maximum torque of 76.5 Nm (7.8 kgm) at 6,000 rpm, numbers which place the new SRV 850 at the top of its category. The style is a clear reference to the Aprilia superbike world and all of the technical skills of the engineers in Noale who – starting from the Gilera GP 800, introduced in 2007 as the most powerful scooter in the world – advanced that revolutionary project from an engine performance, chassis and riding set up point of view. No fan will have trouble recognising the stylistic standards in the new SRV 850 which, together with performance, contributed to confirming Aprilia motorcycles as the point of reference in the world of competitive motorcycles.

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Eugene Laverty with Aprilia in 2012

17 10 2011

PORTIMAO, PORTUGAL – October 16th, 2011 – (Motor Sports Newswire) – At the start of the 2012 World Superbike Season Eugene Laverty will be astride an official Aprilia RSV4.

The twenty five year old Irish rider, born in Toomebridge on June 3rd, 1986 and author of an excellent debut season in the main factory derivative class, signed a contract with Aprilia Racing for the 2012 and 2013 seasons.

Aprilia boasts a collection of 2 world titles in Superbike, earned in 2010 with the Max Biaggi – Aprilia RSV4 duo, 7 world titles in off-road disciplines and an astounding 37 championship titles in World Motorcycle Grand Prix where it is the Italian and European most victorious brand of those in operation.

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Watch the Aprilia Shiver 750 and Taylor Lautner in ABDUCTION in THEATERS SEPTEMBER 23!

14 09 2011

September 14, 2011 – (Motor Sports Newswire) – Taylor Lautner stars as a young man unwittingly thrust into a deadly world of covert espionage in Lionsgate’s action-thriller, ABDUCTION, directed by John Singleton.

For as long as he can remember, Nathan Harper (Taylor Lautner) has had the uneasy feeling that he’s living someone else’s life. When he stumbles upon an image of himself as a little boy on a missing persons website, all of Nathan’s darkest fears come true: he realizes his parents are not his own and his life is a lie, carefully fabricated to hide something more mysterious and dangerous than he could have ever imagined.

Just as he begins to piece together his true identity, Nathan is targeted by a team of trained killers, forcing him on the run with the only person he can trust, his neighbor, Karen (Lily Collins). Every second counts as Nathan and Karen race to evade an army of assassins and federal operatives. But as his opponents close in, Nathan realizes that the only way he’ll survive – and solve the mystery of his elusive biological father – is to stop running and take matters into his own hands.

Visit the official ABDUCTION Facebook page and enter to win one of nine Aprilia Prize Packs.  Each Aprilia Prize Pack consists of a leather Aprilia Techno Jacket and Aprilia race tee valued at $590 total.

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Aprilia SR Max 125/300

26 06 2011

June 23, 2011 – (Motor Sports Newswire) – SR Max is the new Aprilia scooter which brings the Piaggio Group racing brand into the grand touring segment. Available in the 125 cc or 300 cc version, SR Max puts the Aprilia sport spirit on the road for pure enjoyment and riding pleasure.

Aprilia SR Max interprets the performance and grit of the products from the Noale manufacturer in GT style: the scooter inspired by the racing world which guarantees top performance and great versatility is born.

SR Max, stands out at first glance. An aggressive design traced by taught lines reflects the sport nature of a vehicle which sets itself apart with style and an explosive shape.

The compact but light nose holds the aesthetic dynamism of the headlight assembly: A silver coloured grille is inserted between the two lights, a simple, thin screen which gives the SR Max 125 cc and 300 cc an energetic expression. The graphics which encompass the light and the air intakes create a “contrast” with the vehicle colouring, together with the “three-coloured” scheme, which are flaunted on the upper part of the shield, give the SR Max elegance and an unmistakable style.

The sleek and sharp tail fairing enhance the explosiveness of the rear of SR Max, its agility highlighted by the generous, but slender underbelly where Aprilia is emblazoned in silver.

The two-colour saddle is made from a sport fabric and is highly ergonomic: equipped with lumbar support for the rider, it guarantees comfort in any conditions; the handles which frame the rear part of the saddle guarantee safety and reliability for the passenger.

Suitable for every day travel, but also designed to provide an exciting ride for longer trips, Aprilia SR Max, in the 125 and 300 versions, has top-notch motoring qualities and cycling features in any situation.

Both the SR Max 125 and the SR Max 300 have large scooter suspension: a hydraulic shock absorber with 35mm traditional telescopic fork is mounted on the front, while on the rear a pair of 3 position adjustable spring preload shock absorbers work to guarantee optimum balance of the vehicle.

The 125cc and 300cc hearts are the true strength of the Aprilia SR Max. The single-cylinder, 4-stroke, 4 valve 125 version, equipped with electronic injection, reaches a power of 15 HP at 9,250 rpm: the maximum power and torque values are absolute benchmarks and ensure quick acceleration and disciplined pick up for the Aprilia SR Max, all to the advantage of perfect gear fluidity.

Aprilia SR Max 300 is equipped with a single cylinder 4 valve liquid cooled, electronic injected engine;  characterised by a 75 mm bore and 63 mm stroke, it reaches maximum torque of 23 Nm at 6000 rpm. The result is excellent torque distribution and consequently energetic acceleration.

Aprilia SR Max 125 and 300 are available in the two classic and elegant colour schemes of Nero Aprilia and Bianco Glam.

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