Exclusive Red Bull Action Sports Programming Premieres on YouTube Channels

18 01 2012

SANTA MONICA, CA – January 17, 2012 – (Motor Sports Newswire) – Today four new original episodic series, including “Livin’ Louie Vito,” “Bobby’s Life,” “Chasing Summer” and “Who is J.O.B. 2.0,” make their debut on “The Red Bull Channel” on YouTube (www.youtube.com/redbull) at 10 a.m. PT and will be followed by nine others in the coming months. Each series will chronicle the competition and daily lives of the world’s best action sports athletes including urban mountain biker and YouTube celebrity, Danny MacAskill, snowboarding pro Louie Vito, action sports phenom Travis Pastrana, big wave surfer Jamie O’Brien and professional skateboarder, Ryan Sheckler.

The exclusive programming can be found on The Red Bull Channel on YouTube under “Featured Playlists” by title, with new 6 to 15 minute episodes airing consistently throughout the year. Additionally, the Red Bull Channel will also be a destination for previously aired episodes of popular series beginning with the first episode of “Drake’s Passage” today, which is a six-episode original travel series that will continue to air every Thursday at 10 a.m. PST that showcases iconic cities around the world through the eyes of freestyle motocross legend, Drake McElroy.

For tune-in reminders for new episodes and updates on new series premieres, viewers can subscribe to The Red Bull Channel or follow the series’ cast members on Twitter.

Red Bull Channel programming set to premiere this winter and spring includes:

  • “Livin’ Louie Vito” follows professional snowboarder and action sports celebrity Louie Vito as he competes in all of 2012′s major tour stops including the Olympic Trials, X Games and Dew Tour.
    •  Tune In: January 17 Watch Episode 1
    •  18 episodes, airing every other Wednesday at 10 a.m. PST
    •  @louievito
  • “Bobby’s Life” goes deep into the snow with skier Bobby Brown, ESPY nominee for best male action sports athlete and multiple gold medalist at Winter X Games, from the back country to competing at X Games, where he leads a new generation of freestyle skiing.
    • Tune In: January 17Watch Episode 1
    • 18 episodes, airing every Monday at 10 a.m. PST
    • @Bobby_Brown1
  • “Who is J.O.B. 2.0″ is an online episodic sequel to the DVD film “Who is J.O.B.” which will use innovative camera systems and techniques to capture pro surfer Jamie O’Brien in a way it’s never been seen before.
    • Tune In: January 17Watch Episode 1
    • 18 episodes, airing every other Friday at 10 a.m. PST
    • @whoisjob
  • “Chasing Summer”examines Kendall Norman, a six-time Baja 1000 champion, and his racing partner, Quinn Cody, as they travel the rugged terrain between San Diego and Baja with only a backpack and a few pesos, in their quest to clear their minds before racing the 2011 Baja 1000.
    • Tune In: January 17  - Watch Episode 1
    • 12 episodes, airing every every other Tuesday at 10 a.m. PST
    • @Kendall_Norman
  • “Title in Development: Ryan Sheckler” will be a 20-episode series featuring pro skateboarder and celebrity, Ryan Sheckler.
    • Release date: February
    • @RyanSheckler
  • “Title in Development: Travis Pastrana” follows super athlete (and super human) Travis Pastrana as he works to reclaim his status as Mr. Action Sports following the injury he sustained at X Games 17, including getting back into rally car racing, NASCAR, and motorcycles and also his return to the Nitro Circus live tour and premiere of Nitro 3D in theaters.
    • Release date: March
    • @TravisPastrana
  • “Wizard of Aus” showcases Australian native and one of the world’s top BMX riders, Corey Bohan, as he mingles in the Hollywood scene, travels the world with his friends and rides in his sport’s top competitions.
    • Release date: March
    • @Corey_Bohan

Red Bull Media House is a global media company that produces and distributes compelling sports, culture and lifestyle programming across multiple platforms. To date, nearly 300 million views have been generated from Red Bull content, making Red Bull Media House one of the top 5 content producers on YouTube in Sports globally.

www.redbullmediahouse.com

SOURCE: Red Bull Media House

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Come check out the new Sh+T!

29 12 2010

CARLSBAD, CA – December 27, 2010 – (Motor Sports Newswire) – SPY+ will be debuting the newest additions to our premiere lineup of premium eyewear at Agenda in Anaheim, CA January 6-7th, 2011.

We’ve got a little bit of something for everyone…come getta’ piece!

The all-new Borough combines vintage styling with unique treatments delivering a piece the hipsters can be proud of.

The Mason is SPY+’s newest take on the semi-rimless sunglass. A true evolution of SPY+’s popular Tice frame, this acetate piece is a great addition to your face.

The Parker is a classic metal aviator frame equipped with awesome fin-shaped temple arms. A cool twist on a traditional frame.

Simple and solid. The Dirk is the newest addition to our steady series. Go fast. Rock hard.

F#$+K THESE ARE AMAZING!

Vintage is the future. For the 2011/12 season, we’ve got new goggles, new colors, a new approach…it’s safe to say this is the new s#!t!

Come check it all out at Agenda.

We added a new member to the family! The all-new Platoon, the biggest, cleanest and most modern SPY+ snow goggle comes with a free bonus lens. Combining patented Scoop® ventilation in an oversized fit and precise optics by Carl Zeiss Vision, the Platoon keeps you looking fresh and seeing clearly.

SPY+ has collaborated with world-renowned Optics by Carl Zeiss Vision, who is the best in class when it comes to optical expertise. This SPY+ lens program provides superior optical performance, clarity and toughness for lens tints and mirrors in all light conditions. Yes, your vision will thank you.

Keep your eye out for SPY+’s collaboration with the artist Push and the Seventh Letter Crew, one of many amazing Platoon models.
This year’s SPY+ line contains an artist series as well as signature pro models.

The premium artist series includes TSL+PUSH, Skinner, Danny Larsen and Darrell Mathes.

Louie Vito, DCP and Eero Niemela all have signature SPY+ pro models available for 2011/2012.

We are proud to announce the SPY+ Ken Block collection. Already a legend in the action sports world, as well as founder of DC Shoes; Ken is now an official ambassador of SPY+. Dropping Summer 2011, SPY+ Ken Block collection of eight premiere styles reflect the spirit of all things Block. This is your chance to join the Block party.

Live thru our lens…

SPY+ Optic was created by a passionate group of action sports and motor sports enthusiasts who quickly attracted the attention of the world’s best athletes. Based in Southern California, at the crossroads of an emerging Action Sports culture in the mid-nineties, the SPY+ brand was born. Representing our unique position as an entity immersed in Boardsports, Motor sports, Fashion and Culture; SPY+ is the Brand that invites the world to “Live Thru Our Lens.”

The SPY+ brand has supplied not only the fashion to suit your passion; it has been a market leader in eyewear related technology. The SPY+ Scoop® venting system combats lens fogging by promoting airflow between the lens and the wearer’s face. SPY+’s polarization treatments supersede existing eyewear standards with its premium injected Trident polarized lenses. The lenses effectively eliminate more than 99 percent of blinding glare for precise, unobstructed vision. Look for SPY+ to keep pushing the boundaries for both taste & technology! Stay on top of all the biz at spyoptic.com.

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