Honda’s Cumulative Worldwide Power Products Production Reaches 100 million Units

6 01 2012

TOKYO, JAPAN – January 6, 2012 – (Motor Sports Newswire) – Honda Motor Co., Ltd. announced that Honda’s cumulative worldwide power products production reached the 100 million-unit*1 milestone during 2011.

Honda power products business dates back to 1953, based on the original spirit of Honda to utilize technology to help people, when an engine for agricultural equipment was launched with passion to use Honda’s engine technologies to reduce the manual labor of farmers.

Since then, Honda has been utilizing its core technology, the engine, to gradually expand its power products lineup which now includes tillers, generators, outboard engines, water pumps, lawnmowers, snowblowers and other products. Honda’s power products play an essential role in the lives of people around the world as the power to help people in various occasions.

Working toward the realization of a low-carbon society, Honda has been, especially in recent years, proactive in developing products in the areas of energy conservation and creation. As a result, Honda has been increasing the diversity of its power products lineup which now includes a compact household gas engine cogeneration unit, and a solar power system which adopts CIGS thin-film solar cells*2.

In Japan, Honda power products are produced at Kumamoto Factory and Hosoe Plant at Hamamatsu Factory. In regions outside of Japan, Honda power products production began in 1984 with the production of lawnmowers in the U.S. Since then, Honda has been establishing and increasing the capacity of production plants in Europe and Asia as well. Today, Honda power products are produced at eleven production plants in nine countries and are used regularly by people in more than 150 countries around the world, positioning power products business as one of the key pillars for Honda’s business along with the motorcycle and automobile businesses.

Honda will continue its efforts to provide a wide-range of environmentally-responsible, safe and useful products to fulfill the increasingly diversifying needs of customers across the world.

*1 Honda’s internal data: Solar cell products are not included in the 100 million units which were determined based on the number of engines produced.
*2 By using non-silicon thin film made from a compound of copper, indium, gallium and selenium (CIGS), Honda solar cells achieved a major reduction in the environmental footprint with the reduction of energy consumed during the manufacturing process.

• (reference) : Major achievements of power products business

year Major achievements
1953 ・Launch of the first Honda power product, the H-Type general-purpose engine
1959 ・Launch of first Honda tiller, F150
1963 ・Exports from Japan begin (first destination: France)
1964 ・Micromini generator (E40) and outboard engine (GB30) introduced
1965 ・Launch of first Honda portable generator, E300
1966 ・Launch of first Honda water pump, W20/W30
1969 ・Cumulative power products production reaches 1 million units
1973 ・Launch of first Honda rice planting machine
1976 ・Kumamoto Factory established
1978 ・Launch of first Honda lawnmower, HR21
・Cumulative production of generators reaches 1 million units
1979 ・Asaka Higashi R&D Center established exclusively for power products
1980 ・Introduction of the minitiller “Komame F200”
1981 ・Cumulative power products production reaches 5 million units
1983 ・Power products production plant at Hamamatsu Factory begins production
1984 ・lawnmower production plant in the U.S. begins production.
1985 ・Launch of first Honda riding mower, HT3810/ HT3813
・Cumulative power products production reaches 10 million units
1986 ・Start-up of power products production in France
1987 ・Start-up of general-purpose engine and water pump production in Thailand
・Launch of extra-small portable power generator, EX300
1988 ・Start-up of lawnmower production in Australia
・Start-up of generator and general-purpose engine production in India
・Launch of small diesel engines
1990 ・Imports into Japan begin of American-made Honda walk-behind lawnmower
1992 ・Cumulative power products production reaches 20 million units
1995 ・Launch of in-wheel type motor
・Start-up of lawnmower engine production in Italy
・Start-up of generator production in China
1996 ・Establishment of power products sales company in Indonesia
1997 ・Launch of multi-directional 4-stroke engine, GX22/GX31
・Cumulative power products production reaches 30 million units
1998 ・Testing facility for outboard marine engines opens in Shizuoka
・Launch of the next-generation power generators, GENE21 Series
1999 ・Launch of 4-wheeled electric wheel chair, Monpal ML100
2000 ・Cumulative power products production reaches 40 million units
2001 ・Outboard engine production plant (Hosoe Plant at Hamamatsu Factory) established
・Launch of the world’s largest class 4-stroke outboard engine, BF225/BF200
2002 ・Launch of the world’s lightest 4-stroke engine, GX25
・Cumulative power products production reaches 50 million units
2003 ・Launch of household compact gas engine cogeneration unit
2004 ・Cumulative power products production reaches 60 million units
2005 ・Cumulative power products production reaches 70 million units
2007 ・Launch of CIGS thin-film solar cell
2008 ・Cumulative power products production reaches 80 million units
2009 ・Launch of tiller, Pianta, powered by home-use butane gas canister
・Cumulative power products production reaches 90 million units
2010 ・Launch of Enepo EU9iGB, a generator powered by home-use butane gas canisters
・Cumulative sales in Japan of the compact household gas engine cogeneration unit reached 100,000 units
2011 ・Cumulative power products production reaches 100 million units

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Honda Provides Dog Friendly Elements to The Jason Debus Heigl Foundation

4 06 2010

LOS ANGELES, CA – June 3, 2010 – (Motor Sports Newswire) – American Honda Motor Co., Inc., presented two Dog Friendly Honda Elements to the Jason Debus Heigl Foundation last month. Designed with pet safety and comfort as top priorities, both Elements will be used to transport rescued dogs throughout the Western U.S.

“Honda’s Dog Friendly Element is the perfect vehicle to support The Jason Debus Heigl Foundation’s mission,” said Steve Center, vice president of marketing operations for American Honda. “Honda is thrilled to be able to support their effort to transport rescue dogs and help find them new homes.”

“It’s so great Honda has figured out how to make the car rides for dogs – one of their favorite pastimes – even better,” said Katherine Heigl, co-founder of the Jason Debus Heigl Foundation. “These pet-friendly vehicles will be a big help for our work with homeless shelter animals who need rescue and medical treatment.”

The Dog Friendly Element’s equipment enhances comfort by providing a soft floor surface for the dog’s legs and paws along with a dedicated fan and a spill resistant water bowl. Convenience is improved for owners with an integrated ramp that is stored underneath the bed platform and can be easily accessed when the rear tailgate is down. The car kennel was designed and is being constructed by Takata Corporation, one of the world’s leading automotive safety systems suppliers. The Dog Friendly equipment group has a manufacturer’s suggested retail price of $995.

About Honda
Honda is one of the world’s leading producers of mobility products including its diverse line-up of automobiles; motorcycles and ATVs; power products; marine engines; personal watercraft; jet engines; and, aircraft. Founded in Japan in 1948, Honda began operations in the U.S. in 1959 with the establishment of American Honda Motor Co., Inc., Honda’s first overseas subsidiary.

For more information, please visit http://www.honda.com/

For more information about Honda’s Dog Friendly Element, please visit http://www.dogfriendly.honda.com.

About The Jason Debus Heigl Foundation
The Jason Debus Heigl Foundation was founded by Nancy and Katherine Heigl in memory of a wonderful son and brother. Jason loved all animals, especially dogs, cats and monkeys and lived his short life extending compassion and kindness to all creatures great and small.

The Foundation is his legacy. The focus of the Foundation is to increase awareness of inhumane treatment of animals, support non-profit rescue efforts, assist homeless shelter animals with rescue and medical treatment, fund and encourage free spay/neuter clinics, place rescue dogs and cats in loving homes, and educate the public about the horrors of puppy mills and dog fighting.

For more information, please visit http://www.jasonheiglfoundation.org.

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