Record 1,300 People Assembled at BRP’s Can-Am Spyder Owners Event in North Carolina

19 06 2013

The largest BRP-sponsored Spyder gathering since its launch 6 years ago

VALCOURT, QUEBEC – June 18, 2013 – (Motor Sports Newswire) – BRP hosted nearly 850 Can‑Am Spyder roadsters and more than 1,300 people this past weekend at the largest BRP-sponsored gathering of Can-Am Spyder roadsters ever assembled during the sixth annual North American Can-Am Spyder Owners Event in Maggie Valley, N.C.

“This was the largest Can-Am Spyder Owners Event since we launched the vehicle in the winter of 2007,” said Yves Leduc, vice-president and general manager, North America division. “The presence of so many passionate Spyder owners illustrates the health of the brand and the growing nature of our rider community.”

Friday, BRP announced the winners of the customization contest and European Spyder vacation experience. Danny Webb of Lawton, Oklahoma with his hand-painted customized Spyder ST was named best-in show by a panel of BRP judges.

By far, the big winner of the night was Susette Hieronymus of South Carolina, who, out of all eligible participants at the event, was randomly chosen to win an all-expenses paid trip for two to one of the 2014 European Can-Am Roadster Owners Events to be held next summer.

“BRP’s Can-Am Spyder Owners Event continues to grow year after year,” Leduc added, “and with more regional Spyder events popping up in North America and around the world, people are discovering the accessibility to the open road the Spyder delivers.”

Participants were treated to meals and entertainment during the two-day celebration of the three-wheeled vehicle that has reinvented the way people take to the open road. There were also demo rides of the new 2013 line-up, including the all-new Spyder ST that is designed for sport touring – perfect for the beautiful back roads of the picturesque Smoky Mountains.

The North American Can-Am Spyder Owners Event also raised US$2,500 to benefit the Haywood Christian Ministry, a local organization that helps between 700 and 800 families a month.

About BRP

BRP (TSX:DOO) is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski‑Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems. BRP employs approximately 6,800 people worldwide. www.brp.com

Ski-Doo, Lynx, Sea-Doo, Evinrude, Rotax, Can-Am, Spyder and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

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BRP Selects Blast Radius as its Global Digital Agency of Record

17 06 2013

VALCOURT, QUEBEC – June 17, 2013 – (Motor Sports Newswire) - After a rigorous multi-agency search process, BRP selects Blast Radius, part of the Wunderman network and WPP group of companies, as its global digital agency of record.

”New technologies and interactive models are changing how consumers interact with brands, and now more than ever, influence the customer experience,” said Yves Leduc, vice-president and general manager, North America division. ”BRP is committed to offering consumers a best-in-class experience and will leverage the digital channel to deliver on this promise,” he added.

A leader in their industry with extensive global reach, Blast Radius comes with an impressive array of knowledge and experience to help BRP enable new digital opportunities throughout the consumer decision journey. ”Our aim is to create an enhanced and consistent consumer experience worldwide.  It was therefore fundamental that we partner with a global digital agency, one with solid international understanding and capabilities” said Chris Dawson, vice-president and general manager, International division.

Once integrated into its portfolio of agencies, BRP will look to Blast Radius for thought leadership in delivering winning digital strategies for consumers, dealers, distributors, employees and other stakeholders. ”We believe in networked brands. A networked brand is a self-sustaining interactive ecosystem that spreads its message, content and products faster and more cost-effectively than a traditional brand,” said Gurval Caer, CEO at Blast Radius. ”We look forward to helping BRP, and all of its brands, deliver on their digital vision.”

About BRP

BRP (TSX:DOO) is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems. BRP employs approximately 6,800 people worldwide. www.brp.com

* Some models, equipment and accessories could be unavailable in some markets.

Sea-Doo, Ski-Doo, Lynx, Evinrude, Can-Am, Spyder, Rotax, Commander, DPS, Dual-Level and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. Visco-Lok, Maxxis, WARN, Garmin and other trademarks are the property of their respective owners.

About Blast Radius

Blast Radius is a strategic digital agency that helps connect brands and consumers to tackle the complex issues of growing brand and revenue in a highly connected world. With offices in Toronto, Vancouver, New York, Seattle, Portland and Europe, its client roster includes Starbucks, Nike, Microsoft, Bacardi, Nokia, and NIVEA. The company is a member of the Wunderman Network and WPP Group of Companies. www.blastradius.com

For information:

Johanne Denault
Manager,Corporate Communications
BRP
Tel: 450.532.5173
johanne.denault@brp.com

Robin Rowley
Manager, Global Communications
Blast Radius
Tel: 347.891.0400
robin.rowley@blastradius.com

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Get the Racing Chills: BRP Presents the Formula 1 Grand Prix Du Canada Trophy

8 06 2013

VALCOURT, QUEBEC – June 6, 2013 – (Motor Sports Newswire) – BRP (TSX:DOO) presents the 2013 edition of the Formula 1 Grand Prix du Canada 1st place trophy during the Open House on Thursday, June 6 from 9 a.m. to 12 noon.

“This is one of the most beautiful trophies of the Formula 1 circuit,” said François Dumontier, president and CEO of Octane Racing Group Inc, promoter of the Formula 1 Grand Prix du Canada. “All propositions were excellent, but the originality and direct link to our 2013 theme made the choice clear.”

The winning team  from the Design & Innovation Centre(D&I) is composed of Christian Lepine, senior designer and project leader, François Chênevert senior designer, and Jonathan Mahieddine, designer. Chosenfrom among eight Design & Innovation teams by a special jury composed of representatives of Octane Racing Group and BRP, the concept was submitted for final approval by Formula One Management.

“This trophy truly expresses passion for Formula 1,” said Denys Lapointe, executive vice-president, D&I. “Perfect symbiosis between dynamism and technicality, this twisting structure sits on a pyramidal base representing aerodynamics, fluidity and speed. This year’s Formula 1 Grand Prix du Canada’s thematic ”Get the Racing Chills” is represented by the vibrating perforations contrasting pure and fluid surfaces.”

Lapointe and his designers, the winning team of Lepine, Chênevert and Mahieddine will be at the Open House to discuss the concept and inspiration behind this example of design excellence. All spectators at Circuit Gilles-Villeneuve will get a chance to see the trophy at the BRP booth located near the Pont du Cosmos on race weekend, June 7-8-9, 2013.

About BRP

BRP is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski-Doo and Lynx snowmobiles, Sea‑Doo watercraft, Can-Am all‑terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems. BRP employs approximately 6,800 people worldwide. www.brp.com

About Octane Racing Group Inc.

A Canadian company established in Montréal, Octane Racing Group Inc. is the promoter of the Formula 1 Grand Prix du Canadaby virtue of an agreement made with Formula One Administration Limited and Formula 1 World Championship Limited (together the holder of commercialization rights to F1). www.circuitgillesvilleneuve.ca

Sea-Doo, Ski-Doo, Lynx, Evinrude, Can-Am, Spyder, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

For information:
Johanne Denault
Manager, Corporate Communications
BRP
450-532-5173
johanne.denault@brp.com

Laurie Schraenen
National Press Officer
Formula 1 Grand Prix du Canada
514-350-4731 ext. 242
lschraenen@octanemanagement.ca

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BRP Celebrates 30 Years of Rotax Kart Engines with a World Premiere!

7 06 2013

VALCOURT, QUEBEC - June 7,2013 – (Motor Sports Newswire) – In 2013, BRP (TSX:DOO) celebrates 30 years of Rotax kart engines by bringing the Rotax MAX Challenge Grand Finals to North America for the first time in its history. This year, the 2013 Grand Finals will take place November 13 to 16, 2013 in New Orleans, Louisiana, U.S.A.—a world premiere and a new chapter in the 14-year history of the Rotax MAX Challenge. Some 300 participants are expected to attend.

“Our 30-year story is inspired and driven by performance and passion,” said Gerd Ohrnberger, vice-president and general manager of BRP’s Product Engineering and Manufacturing Operations division.”The development of innovative technologies that offer unique performances is the result.”

Rotax engines have made history as the centrepieces of legendary powersports vehicles and set new standards with their high energy efficiency and low emission. These are the engines that are used at the international Rotax MAX Challenge Grand Finals, a BRP-operated kart racing event in which drivers aged 13 years and older compete and gain racing experience. The Rotax engines that have moved the powersports world for three decades continue to combine emotion and performance in a historically unique way.

With over 75,000 Rotax MAX engines sold over a 15-year period, BRP is a global market leader in the kart sports market. The Rotax MAX Challenge is the biggest and fastest growing kart racing series in the world today with over 15,000 active drivers and running in more than 50 countries.

Come and meet two past world champions of the Rotax MAX Challenge Grand Finals, Pier-Luc Ouellette (2011) and Ben Cooper (2012) at the BRP booth near the Pont du Cosmos at the Formula 1 Grand Prix du Canada in Montréal on Friday afternoon, June 7.

About BRP

BRP is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski-Doo and Lynx snowmobiles, Sea‑Doo watercraft, Can-Am all‑terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems.BRP employs approximately 6,800 people worldwide.

Backgrounder: Karting at BRP

The evolution of the kart industry at BRP took off in Austria in the 1980s with the production of the first high performance Rotax100 cc kart racing engine. BRP’s expertise in the development of 2-stroke high performance engines lead the Rotax engines to dominate the kart sports market and bring home the gold in the national and international championships of the Commission internationale de karting (CIK).

At the Karting World Championship of 1988, Rotax engines seized nine of the top ten positions. Several of today’s most successful F1 drivers began their racing careers in karts powered by Rotax kart engines, including Kimi Räikkönen (Lotus), Jenson Button (McLaren), Giorgio Pantano, Anthony Davidson and Robert Kubica. New in the Formula 1 racing circuit this year is Esteban Gutierrez (Sauber), who until recently participated in Rotax MAX Challenge races.

In 1997, the Rotax 125 MAX kart engine was introduced, setting new standards with its reliability and user friendliness and standing out from the competition thanks to its lower fuel emissions. In 2000, the first conversion kits came onto the market, allowing kart drivers to buy one engine that could be easily adapted to suit their ability throughout their racing career. The engine’s price made karting accessible to a wider audience of hobby drivers.

In 2002, in line with its commitment to innovating low maintenance yet ground-breaking products, BRP launched the 125 MAX DD2 engine: a direct drive (no chain) engine in combination with a two-speed-gearbox (operated by means of shift paddles on the steering wheel).

Despite these exciting developments, the Karting World Championship did not make room for the 125 cc MAX engine next to the 100 cc category. So, in 1999, BRP launched a racing series with its own technology and sports regulations. In 2000, the first Rotax MAX Challenge Grand Finals were battled out on the track.

THE ROTAX MAX CHALLENGE GRAND FINALS

Debuting in 1999 as a “playground” for ambitious leisure kart drivers, the RotaxMAX Challenge (RMC) is now the most prestigious event in the world of professional karting. An annual highlight of the racing season, the Grand Finals bring together drivers from all over the globe to crown the best amongst them. As part of the Rotax MAX Challenge, the Grand Finals have grown every year since they began.

Let’s take a look back in history …

The first edition of the Grand Finals took place in 2000 on the island of Puerto Rico with 66 drivers in the “125 MAX” class representing 19 countries. In 2001, the finalists were invited to Malaysia where 68 drivers from 29 countries competed for the RMC “World Champion” title in the “125 MAX” class. In 2002, kart drivers from 33 different countries vied for the gold at the Grand Finals in South Africa, and in Egypt in 2003, the “125 Junior MAX” category was introduced.

The year 2003 was also the first time the company worked with a chassis manufacturer to supply comparable karts to competitors. The junior category raced on a ‘single make’ chassis supplied by CRG while the more experienced drivers raced on their private chassis. This move increased the number of Grand Finals participants to almost 100 drivers, representing close to 40 different countries.

The volcano island of Lanzarote, Spain welcomed the 5thGrand Finals in 2004. For the first time, all competitors raced either on supplied ‘single make’ chassis provided by CRG (for the “125 Junior MAX” category) or by BRP (for the “125 MAX” category.) The following year in Malaysia, the 2005 Grand Finals ran three different categories: “125 Junior MAX”; “125 MAX” and the “125 MAX DD2″. The event attracted 140 drivers from 43 nations and a new sponsor, Swiss Hutless from Switzerland, who supplied 55 race-ready chassis for the “125 Junior MAX” category. BRP also unveiled the newly designed MOJO tyres on this international platform.

The rainy coast of Viana do Castelo, Portugal hosted the 2006 edition of the RMC Grand Finals. The event reached a record 186 participants from close to 50 countries. The 2007 edition saw another great event in Al Ain in the United Arab Emirates: 216 drivers from more than 50 countries from all five continents raced for victory in the “125 Junior MAX”, “125 MAX” and “125 MAX DD2″ categories using chassis signed by CRG and INTREPID, two of the most prestigious European chassis manufacturers.

The world’s top karting race series found itself on European soil once again when Italy – arguably the home of karting – hosted the Grand Finals in 2008. Sharm el Sheikh, Egypt hosted the Rotax MAX Challenge Grand Finals in 2009, marking the event’s 10th anniversary. Chassis were supplied by manufacturers Maranello and CRG and German manufacturer Heidenau supplied MOJO tyres. Partners including Dellorto and Kart Care also contributed to the great success of this event.

In2010 the Grand Finals took place in Italy at the La Conca race circuit. For the first time, the series held 4 different categories and the number of drivers went up to 250. The introduction of the new category – the 125 MAX DD2 MASTERS – allowed for another 36 drivers over the age of 32 to compete in the world’s biggest kart race series. Sodi from France supplied chassis for the “125 Junior MAX” category, while the “125 MAX” and “125 DD2″ used the CRG chassis from Italy. The manufacturer Haase, also from Italy, supplied the “DD2 MASTERS” chassis.

The 2011 Grand Finals took place back in Al Ain, UAE at the Al Ain Raceway circuit. Some 264 drivers from about 60 countries raced in four categories. After a wet experience in 2006 in the north of Portugal, the 2012 Rotax MAX Challenge Grand Finals moved to the south end of the country to the Kartodromo Internacional Algarve race track near the city of Portimao. The event, again with four categories, increased to an astounding 276 drivers from about 60 countries. Birel supplied the “125 Junior MAX” category, while the “125 MAX” used SODIKART chassis. For the “125 DD2″ category German manufacturer MACH1 supplied the chassis and Haase supplied the “DD2 MASTERS” chassis. www.brp.com

Sea-Doo, Ski-Doo, Lynx, Evinrude, Can-Am, Spyder, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

For information:
Johanne Denault
Manager, Corporate Communications
BRP
450-532-5173
johanne.denault@brp.com

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BRP and F1 Grand Prix Du Canada: A Perfect Fit

31 05 2013

VALCOURT, QUEBEC – May 30, 2013 – (Motor Sports Newswire) – BRP (TSX:DOO) is making its debut at the Formula One (F1) Grand Prix du Canada on June 7-8-9, 2013 at Circuit Gilles Villeneuve in Montréal, Québec. While BRP has, for the third straight year, designed and produced the winning trophies, it will welcome the public at its booth near the Pont du Cosmos. BRP has also loaned 40 Can-Am vehicles to be used by F1 teams and race administration.

“We are very pleased to have BRP as a partner this year,” said François Dumontier, president and CEO of Octane Racing Group Inc., promoter of the Formula 1 Grand Prix du Canada. “To have a Québec-based manufacturer and reputed company like BRP exhibit its products and have access to their high end vehicles is certainly a great help.”

BRP will further host all F1 fans at its booth, and provide an opportunity for all to have their photograph taken with the 2013 F1 Grand Prix du Canada 1st place trophy. A display of many of its products will be presented to the general public, and they will have the chance to participate in a contest. BRP will also have a special karting display, including a kart simulator, to highlight the 30th anniversary of Rotax kart engines.

“All F1 pilots started their careers on racing karts. Considering that BRP’s Rotax engines have been powering karts for the past 30 years, many F1 champions, such as Jenson Button and Kimi Räikkönen, participated in the Rotax MAX Challenge,” said José Boisjoli, president and CEO. “Racing goes back a long way at BRP. We started with Ski-Doo and Lynx snowmobile racing, Sea-Doo PWC World Championships, and the Grand National Cross Country series for ATVs and SSVs. It is a logical–and thrilling–step for us to participate in such a premium powersports event.”

Car racing and BRP are closely linked. BRP organizes the annual Rotax MAX Challenge racing series that culminates with the Grand Finals, playing host last year in Portugal to over 275 racers from among 60 countries. The winner of these Grand Finals over the past two years were racing for Canada – Ben Cooper (2012) and Pier-Luc Ouellette (2011) – and they will both be on site during a special karting event on Friday. This year’s Rotax MAX Grand Finals will be in held in New Orleans, Louisiana – the first time in North America.

Forty BRP vehicles will be circulating at Circuit Gilles Villeneuve during race weekend. Three of these, Can-Am Commander side-by-side vehicles, have been on site for three months now helping to prepare the scene for the great race.

About BRP

BRP is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski-Doo and Lynx snowmobiles, Sea‑Doo watercraft, Can-Am all‑terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems.BRP employs approximately 6,800 people worldwide. www.brp.com

About Octane Racing Group Inc.

A Canadian company established in Montréal, Octane Racing Group Inc. is the promoter of the Formula 1 Grand Prix du Canadaby virtue of an agreement made with Formula One Administration Limited and Formula 1 World Championship Limited (together the holder of commercialization rights to F1). www.circuitgillesvilleneuve.ca

Sea-Doo, Ski-Doo, Lynx, Evinrude, Can-Am, Spyder, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

For information:
Johanne Denault
Manager, Corporate Communications
BRP
450-532-5173
johanne.denault@brp.com

Laurie Schraenen
National Press Officer
Formula 1 Grand Prix du Canada
514-350-4731 ext. 242
lschraenen@octanemanagement.com

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BRP Inc. Files Amended and Restated Preliminary Prospective for its Initial Public Offering

3 05 2013

VALCOURT, QUEBEC – May 2, 2013 – (Motor Sports Newswire) – BRP Inc. (“BRP” or the “Company”) filed today an amended and restated preliminary prospectus with the securities regulatory authorities in each of the provinces and territories of Canada in connection with a proposed initial public offering of its subordinate voting shares. A copy of the amended and restated preliminary prospectus will be available on SEDAR www.sedar.com

The offering is being made through a syndicate of underwriters led by BMO Capital Markets, RBC Capital Markets, UBS Securities Canada Inc., Citigroup Global Markets Canada Inc., acting as joint bookrunners, and including Wells Fargo Securities LLC, CIBC World Markets Inc., Desjardins Securities Inc., Scotia Capital Inc., National Bank Financial Inc. and Robert W. Baird & Co. Incorporated.

No securities regulatory authority has either approved or disapproved of the contents of this press release. This press release does not constitute an offer to sell or a solicitation of an offer to buy any securities of the Company in any jurisdiction in which such offer, solicitation or sale would be unlawful. These securities have not been and will not be registered under the United States Securities Act of 1933, as amended (the “U.S. Securities Act”) or any U.S. state securities laws and may not be offered or sold in the United States except in compliance with the registration requirements of the U.S. Securities Act and applicable U.S. state securities laws or pursuant to an exemption therefrom.

About BRP

BRP is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems. BRP employs approximately 6,800 people worldwide.

Sea-Doo, Ski-Doo, Spyder, Lynx, Evinrude, Can-Am, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. (a subsidiary of the Company) or its affiliates.

For information:
Pierre Pichette
Vice-President, Communications and Public Affairs
Tel: 450.532.5100, ext. 5135

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BRP Inc. Files a Preliminary Prospectus for its Initial Public Offering

17 04 2013

VALCOURT, QUEBEC -  April 17, 2013 – (Motor Sports Newswire) – BRP Inc. (“BRP” or the “Company”) filed today a preliminary prospectus with the securities regulatory authorities in each of the provinces and territories of Canada in connection with a proposed initial public offering of its subordinate voting shares. A copy of the preliminary prospectus will be available on SEDAR www.sedar.com

The offering is being made through a syndicate of underwriters led by BMO Capital Markets, RBC Capital Markets, UBS Securities Canada Inc. and Citigroup Global Markets Canada Inc.

No securities regulatory authority has either approved or disapproved of the contents of this press release. This press release does not constitute an offer to sell or a solicitation of an offer to buy any securities of the Company in any jurisdiction in which such offer, solicitation of sale would be unlawful. These securities have not been and will not be registered under the United States Securities Act of 1933, as amended (the “U.S. Securities Act”) or any U.S. state securities laws and may not be offered or sold in the United States except in compliance with the registration requirements of the U.S. Securities Act and applicable U.S. state securities laws or pursuant to an exemption therefrom.

About BRP

BRP is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski-Doo and Lynx snowmobiles, Sea‑Doo watercraft, Can-Am all‑terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems. BRP employs approximately 6,800 people worldwide.

Sea-Doo, Ski-Doo, Spyder, Lynx, Evinrude, Can-Am, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. (a subsidiary of the Company) or its affiliates.

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First BRP Half-Marathon: Open to the Public

11 04 2013

VALCOURT, QUEBEC – April 11, 2013 – (Motor Sports Newswire) -  The first BRP half-marathon will take place through the streets of Valcourt on Sunday, May 5. Josée Fontaine and Julie Morel, both seasoned runners and BRP employees, put together this initiative to encourage physical activity and healthy eating.

Although the two organizers have already reached their goal of over 500 registrations among BRP employees and their families and friends, they decided to extend registration to people in the area, giving everyone a chance to take part in this first BRP half-marathon. More than 50 students from the Odyssée de Valcourt high school have been training for weeks to participate in the event.

People who want to participate have several options. A 1-kilometre route was designed for children, and 5-, 10- and 21-kilometre routes for adults. To encourage participation, the 5 km route can be walked. Anyone interested in taking part should register soon as the activity is limited to 700 participants.

“BRP values the health and well-being of its employees and of the communities in which we work,” said Gerd Ohrnberger, vice-president and general manager of the Product Engineering and Manufacturing Operations (PEMO) division and honorary president of the half-marathon. “Similar events are being held in cities where our pool of employees is large enough, such as in Austria, in the United States, in Mexico and in Finland.”

For details on the half-marathon, including the routes, registration fees and online registration, visit the website www.demimarathonbrp.com. This kind of event requires the assistance of many volunteers. Interested persons should get in touch with the organizers, whose contact information is available on the website.

Bombardier Recreational Products Inc. (BRP), a privately held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Distributed in more than 105 countries, its portfolio of brands and products includes: Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Evinrude outboard engines, Can-Am all-terrain and side-by-side vehicles and roadsters, as well as Rotax engines. BRP also provides parts and service to Sea-Doo boats and Johnson outboard engine owners. BRP employs approximately 6,800 people worldwide. www.brp.com

Sea-Doo, Ski-Doo, Lynx, Evinrude, Johnson, Can-Am, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

For information:

Valérie Bridger
Senior Advisor, Corporate Communications
Tel.: 450.532.5107
valerie.bridger@brp.com

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BRP Brings a New Engine and Expands its Market-Leading Technologies for Ski-Doo Snowmobiles

25 02 2013

DALLAS, TX – February 25, 2013 – (Motor Sports Newswire) – BRP introduces the 2014 Ski-Doo snowmobile line-up, bringing innovations to the sport and expanding market-leading technologies to more models. The new Ski-Doo line-up will appeal to consumers with features to improve their experience and bolster BRP’s leadership role in the snowmobile industry once again.

“BRP expands the ACE family of Rotax engines and shares innovative technologies across product lines and models, which sums up the 2014 Ski-Doo snowmobile line-up,” stated Yves Leduc, vice-president and general manager for the North America division. “We’ve talked about improving the customer experience for a couple of years, now we’re  living it as Ski-Doo customers experience great performance and reliability with these advanced technologies.”

“The addition of another ACE engine is an example of BRP’s commitment to providing more fuel-efficient and cleaner technologies for snowmobilers around the world,” said Chris Dawson, vice-president and general manager for the International division. “Plus, the expansion of acclaimed technologies like the iTC technology, tMotion suspension for mountain riders, rMotion for trail riders and REV-XS and REV-XM platforms across more models will accelerate the momentum created last year.”

Rotax 900 ACE engine

NEW Rotax ACE 900 Engine
Leading the way at this year’s annual dealer meeting is the new ACE 900 engine. This inline three-cylinder four-stroke uses Advanced Combustion Efficiency (ACE) design to deliver outstanding fuel economy, lightweight performance and low-cost operation.

The new ACE 900 engine is so efficient, it delivers 50% more power and up to 77% more torque than the ACE 600 model. BRP rates the engine at up to 23.3 mpg (10 L/100 km) in its ECO driving mode. Models equipped with the ACE 900 engine also meet the stringent U.S. National Park Service Best Available Technology (BAT) requirements with no modifications.

New intelligent Throttle Control (iTC) technology
Sleds with the Rotax ACE 900 engine feature the newest breakthrough innovation for Ski-Doo snowmobiles, the intelligent Throttle Control technology, or iTC. Consumers will benefit from easy throttle pull, and three on-the-fly rider-selectable driving modes: ECO for optimal fuel economy, Standard for normal acceleration and good fuel economy, and Sport for snappy response and rapid acceleration. Plus, there is a new Learning Key to limit performance for novice riders or in commercial applications.

BRP REV-XM-

REV-XS and REV-XM chassis delivered to more models
The striking style, improved wind protection, added storage, easier serviceability and more aggressive ergonomics of the REV-XS platform moves to several new models for 2014, including the MX Z X-RS, MX Z TNT, Renegade Adrenaline, Renegade Backcountry, GSX LE and Expedition Sport sleds.

Hailed as a breakthrough in design for mountain sleds, the REV-XM platform and its mountain-specific features make their way to the 2014 Freeride sled and more Summit SP models. Also included are the revised Pilot DS 2 ski and ski spindle combination for straight-tracking sidehilling.

BRP rMotion suspension

tMotion rear suspension/FlexEdge track technology expanded: The freshest thinking in the mountain sled category makes powder riding easier on the Freeride 154, Freeride 146, Summit SP and Summit Sport models. tMotion suspension enables the rear suspension to flex laterally inside the tunnel, and the outer two inches (5 cm) of the FlexEdge track bend; together, they make carving and sidehilling extremely easy and predictable.

LinQ accessories line grows: There is no simpler, faster, or more secure way to attach accessories on a sled tunnel than with the BRP-exclusive LinQ system. A saddlebag system joins the fuel caddy and storage bags in the LinQ line.

To see all of BRP’s 2014 Ski-Doo sleds, suspension and engine technologies, new accessories and special spring programs, visit www.ski-doo.com

Bombardier Recreational Products Inc. (BRP), a privately held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Distributed in more than 100 countries, its portfolio of brands and products includes: Ski-Doo and Lynx snowmobiles, Sea‑Doo watercraft, Evinrude outboard engines, Can-Am all‑terrain and side-by-side vehicles and roadsters, as well as Rotax engines. BRP also provides parts and service to Sea-Doo boats and Johnson outboard engine owners. BRP employs approximately 6,500 people worldwide. www.brp.com

Sea-Doo, Ski-Doo, Lynx, Evinrude, Johnson, Can-Am, Rotax, Renegade, Adrenaline, Summit, Freeride, Expedition, MX Z, X-RS, TNT, GSX, tMotion, rMotion, REV-XS, REV-XM, LinQ, FlexEdge andthe BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.

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BRP Recalls 10,200 Ski-Doo Snowmobiles Due to Fire Hazard

8 02 2013

WASHINGTON, D.C. – February 8, 2013 – (Motor Sports Newswire) – Consumers should stop using this product unless otherwise instructed. It is illegal to resell or attempt to resell a recalled consumer product.

RECALL SUMMARY

Name of product: Ski-Doo® snowmobiles

Hazard: The fuel pump inlet fitting can come into contact with the oil tank and break, leading to a fuel to leak, which poses a fire hazard.

Consumer Contact: BRP toll-free at (888) 638-5397 from 8 a.m. to 6 p.m. ET, Monday through Friday, or online at www.ski-doo.com and click on “recall information” under the owner center for more information.

CPSC-Ski-Doo-Free-Rida-Recall

RECALL DETAILS

Units: About 10,200

Description: The snowmobile has the model name printed on the vehicle’s side panel. The 2013 models included in the recall are:

Name Engine Type
Freeride™ 800R E-TEC
Grand Touring LE 600HO E-TEC
GSX® LE 600HO E-TEC
GSX® SE 600HO E-TEC
GSX® SE 800R E-TEC
MX Z® TNT® 600HO E-TEC
MX Z® TNT® 800R E-TEC
MX Z® X® 800R E-TEC
MX Z® X® 600HO E-TEC
MX Z® X-RS® 800R E-TEC
MX Z® X-RS® 600HO E-TEC
Renegade® Adrenaline 800R E-TEC
Renegade® Adrenaline 600HO E-TEC
Renegade® Backcountry™ 800R E-TEC
Renegade® Backcountry™ 600HO E-TEC
Renegade® Backcountry™ X® 800R E-TEC
Renegade® Backcountry™ X® 600HO E-TEC
Renegade® X® 800R E-TEC
Renegade® X® 600HO E-TEC
Skandic® Tundra® Xtreme 600HO E-TEC
Summit® SP 800R E-TEC
Summit® SP 600HO E-TEC
Summit® X® 800R E-TEC

Incidents/Injuries: The firm has received three reports of fires. No injuries have been reported.

Remedy: Consumers should immediately stop using the recalled vehicles and contact a BRP dealer to schedule a free repair.  BRP has notified registered consumers directly about this recall.

Sold at: Ski-Doo dealers nationwide from March 2012 through January 2013 from about $8000 to $12,000.

Manufacturer: Bombardier Recreational Products Inc., of Valcourt, Canada

Manufactured in: Canada

The U.S. Consumer Product Safety Commission (CPSC) is still interested in receiving incident or injury reports that are either directly related to this product recall or involve a different hazard with the same product. Please tell us about your experience with the product on SaferProducts.gov

CPSC is charged with protecting the public from unreasonable risks of injury or death associated with the use of the thousands of consumer products under the agency’s jurisdiction. Deaths, injuries, and property damage from consumer product incidents cost the nation more than $900 billion annually. CPSC is committed to protecting consumers and families from products that pose a fire, electrical, chemical, or mechanical hazard. CPSC’s work to ensure the safety of consumer products – such as toys, cribs, power tools, cigarette lighters, and household chemicals – contributed to a decline in the rate of deaths and injuries associated with consumer products over the past 30 years.

Under federal law, it is illegal to attempt to sell or resell this or any other recalled product.

To report a dangerous product or a product-related injury, go online to: SaferProducts.gov, call CPSC’s Hotline at (800) 638-2772 or teletypewriter at (301) 595-7054 for the hearing and speech impaired. Consumers can obtain this news release and product safety information at www.cpsc.gov. To join a free e-mail subscription list, please go to
http://www.cpsc.gov/Newsroom/Subscribe/
.

 

CPSC BANNER2

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