ATV Safety Institute Encourages Responsible Riding While Enjoying Memorial Day Weekend

Upcoming Holiday Weekend an Ideal Time for ASI Safety Courses

IRVINE, CA – May 23, 2013 – (Motor Sports Newswire) – As more than 35 million ATV enthusiasts take to the trails this Memorial Day weekend, the ATV Safety Institute and the major manufacturers and distributors of ATVs encourage everyone to ride safely and responsibly. The ASI estimates that nearly 11 million ATVs will be ridden over the long holiday weekend, and urges enthusiasts to minimize their risk and increase their fun factor by taking the ASI’s hands-on ATV RiderCourse and interactive E-Course. Both are designed to help enthusiasts better understand how to safely operate their ATVs.

“Now that the summer riding season is upon us, enthusiasts everywhere can brush up on safety tips with the ASI’s half-day, hands-on ATV RiderCourse,” said Tim Buche, president and CEO of the ATV Safety Institute. “It’s free if you’ve purchased a new, qualifying ATV from an ASI member-company and most major ATV manufacturers offer incentives for completing the course in the form of cash or gift cards worth up to $100. ASI encourages all enthusiasts to be safety-conscious whenever they ride, but especially on a busy holiday weekend like Memorial Day.”

To find an ATV RiderCourse near you and enroll, visit http://www.atvsafety.org. In addition to learning safe riding skills on the range, riders can also brush up on ATV safety principles online with the ATV E-Course, also available at http://www.atvsafety.org. Three age-specific online courses are available: one for adults, another for teens, and one specifically aimed at children. All the courses include videos and interactive games to make them fun and effective learning experiences for every age group.

According to data from the Consumer Product Safety Commission, 92 percent of all ATV-related fatalities are the result of warned-against behaviors, such as youths riding adult-sized ATVs. Therefore, the ASI strongly recommends that all ATV riders follow the warning labels on each vehicle. Finally, all ATV enthusiasts, no matter their age or experience level, can further minimize their risk by simply adhering to the ASI’s Eight Golden Rules of ATV Safety:

1. Always wear a DOT-compliant helmet, goggles, long sleeves, long pants, over-the-ankle boots, and gloves.
2. Never ride on paved roads except to cross when done safely and permitted by law – another vehicle could hit you. ATVs are designed to be operated off-highway.
3. Never ride under the influence of alcohol or other drugs.
4. Never carry a passenger on a single-rider ATV, and no more than one passenger on an ATV specifically designed for two people.
5. Ride an ATV that’s right for your age.
6. Supervise riders younger than 16; ATVs are not toys.
7. Ride only on designated trails and at a safe speed.
8. Take a hands-on ATV RiderCourseSM and the free online E-Course. Call toll-free at (800) 887-2887 or go to www.atvsafety.org to register.

The All-Terrain Vehicle Safety Institute® develops rider training programs and promotes the safe and responsible use of ATVs. The ASI® works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs.

Based in Irvine, Calif., the SVIA is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KYMCO, Polaris, Suzuki, and Yamaha. Visit the SVIA online at www.svia.org. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

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Specialty Vehicle Institute of America Board of Trustees Re-elects Officers for 2013

IRVINE, CA – April 3, 2013 – (Motor Sports Newswire) – The Specialty Vehicle Institute of America’s Board of Trustees re-elected its officers, including Chair Gary Higgins, senior manager, national service operations, motorcycle division at American Honda Motor Co.; Vice Chair Ken Bush, regulations manager at American Suzuki Motor Corp.; Secretary/Treasurer Russ Brenan, senior advisor of government relations and public affairs at Kawasaki Motors Corp.; and SVIA President Tim Buche.

“I appreciate the confidence from all the returning members and officers,” said Higgins, who begins his fourth term as SVIA chair in 2013. “I look forward to helping lead and moderate positive discussion at SVIA and ATV Safety Institute board meetings. As we continue to maintain the highest-quality ATV safety programs and education, I’m confident that we’ll have additional opportunities to share efficiencies, lessons and outlook in the coming year.”

Like its officers, the remainder of the SVIA board continues from the previous year and includes trustees Isabelle Bouchard (BRP), Mike Martinez (Yamaha), Jan Rintamaki (Polaris) and Ron Solberg (Arctic Cat). SVIA was incorporated in 1983 to foster and promote the safe and responsible use of specialty vehicles in the U.S.

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs.

Based in Irvine, Calif., the SVIA is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KYMCO, Polaris, Suzuki and Yamaha. Visit the SVIA online at www.svia.org. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

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ATV Safety Institute Selects Winners of “Do the Ride Thing” Video Contest

Public Service Announcements Earn Kids Cash prizes

IRVINE, CA – October 9, 2012 – (Motor Sports Newswire) – Creative, cash winning kids from coast to coast are getting their videos on safe and responsible ATV riding posted online as public service announcements by the ATV Safety Institute, MSF’s DirtBike School^SM and the Right Rider Access Fund.

A judging panel from ASI, Right Rider Access Fund and the National Off-Highway Vehicle Conservation Council (NOHVCC) selected the winners among dozens of entries from young enthusiasts nationwide, all aiming to highlight ASI’s Golden Rules of ATV Safety or the MSF DirtBike School’s Dirt Bike Riding Tips.

David Atkins, an 18-year old from Edmond, Oklahoma, won the grand prize of $2,500, while his fellow 4-H Club member Elizabeth Klumpp, 13, won the first place prize in the 11-14 age category.

“This is the first video contest I’ve ever won so I am very excited!” said David Atkins. “In Oklahoma, we’ve had several young people suffer traumatic brain injuries because they were not wearing helmets when they had accidents. I hope my PSA will help both youth and adults better understand the importance of always wearing proper riding gear while operating ATVs.”

The “Do the Ride Thing” contest has three age categories and two product categories (ATV and Dirt Bike) along with a grand prize. The winning videos can be viewed here.

“ASI urges all kids who ride off-highway to follow the Golden Rules of ATV Safety and the Dirt Bike Riding Tips, but that message can have a much greater impact when spoken by another kid,” said Paul Vitrano, executive vice president, ASI. “The ‘Do The Ride Thing’ contest allows us to draw attention to safe ATV and dirt bike practices and teaches young riders and their parents how important it is to always ride safe/ride smart. ASI encourages trade and enthusiast media, manufacturers, distributors, retailers and youth organizations to post winning videos on their websites to help promote these important safety messages.”

“Do the Ride Thing” Video Contest winners for the summer of 2012 are:

Grand Prize

• $2,500 Grand Prize Winner – David Atkins of Edmond, Oklahoma

Ages 6-10

ATV

• $500 First Place Winner – Jordan Smith of Tulsa, Oklahoma
• $300 Second Place Winner – Jade and Caleb Dillenbeck of Tully, New York

Dirt Bike

• $500 First Place Winner – Melody Sanders of Tulsa, Oklahoma

Ages 11-14

ATV

• $500 First Place Winner – Elizabeth Klumpp of Edmond, Oklahoma
• $300 Second Place Winner – Randy and David Clapp of Cumming, Georgia
• $200 Third Place Winner – Jacob Sestak of Prague, Oklahoma

Ages 15-18

ATV

• $500 First Place Winner – Eric Beets and Brian Freiesleben of Burlingtion, WI
• $300 Second Place Winner – Patrick Schrank of Norman, Oklahoma
• $200 Third Place Winner – Tanner Shelton of Pleasant View, Utah

Dirt Bike

• $500 First Place Winner -  Stephen Nymberg of Huntersville, North Carolina

The associations designed the contest (which ran from June 1 to August 15) to inform and motivate kids and their parents on the responsible use of ATVs and Dirt Bikes, while spreading the message to other young riders. Every entry took a unique approach to demonstrate safe riding practices, but each video highlighted one or more of ASI’s Golden Rules of ATV Safety or one or more of the MSF’s Dirt Bike Riding Tips:

The ATV Safety Institute’s Golden Rules

1. Always wear a DOT-compliant helmet, goggles, long sleeves, long pants, over-the-ankle boots, and gloves.
2. Never ride on paved roads except to cross when done safely and permitted by law – another vehicle could hit you. ATVs are designed to be operated off-highway.
3. Never ride under the influence of alcohol or other drugs.
4. Never carry a passenger on a single-rider ATV, and no more than one passenger on an ATV designed for two people.
5. Ride an ATV that’s right for your age.
6. Supervise riders younger than 16; ATVs are not toys.
7. Ride only on designated trails and at a safe speed.
8. Take a hands-on ATV RiderCourse or the free online E-Course. Visit ATVSafety.org  or call 800.887.2887.

MSF Dirt Bike Riding Tips

1. Always wear a DOT-compliant helmet, goggles, long sleeves, long pants, over-the-ankle boots, and gloves.
2. Except for dual-purpose models, never ride on paved surfaces except to cross when done safely and permitted by law – another vehicle could hit you. Dirt bikes are designed to be operated off-highway.
3. Never ride under the influence of alcohol or drugs.
4. Supervise riders younger than 16; dirt bikes are not toys.
5. Don’t let youngsters ride motorcycles that are too tall or powerful for their capabilities.
6. Ride in the company of others so you can assist each other in the event of trouble.
7. Ride only on designated trails and at a safe speed.
8. Take a hands-on riding course. Visit DirtBikeSchool.com.

The “Do the Ride Thing” Video Contest is sponsored by the ATV Safety Institute, the MSF DirtBike School and the Right Rider Access Fund.

The ATV Safety Institute develops rider training programs and promotes the safe and responsible use of ATVs. The ASI works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourse nearest you, visit www.atvsafety.org or call (800) 887-2887.

Since 1973, the Motorcycle Safety Foundation has set internationally recognized standards that promote the safety of motorcyclists with rider education courses, operator licensing tests and public information programs.

The Right Rider Access Fund is a charitable, community benefit organization created in 2011 to support off-highway vehicle enthusiasts directly by supplementing the work of the Motorcycle Industry Council, the Specialty Vehicle Institute of America and the Recreational Off-Highway Vehicle Association and in other ways.

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ATV Safety Institute Encourages Enthusiasts to Work Hard, Have Fun and Always be Safe

ASI Continues to Support Responsible Riding as Labor Day Approaches

IRVINE, CA -August 29, 2012 – (Motor Sports Newswire) – As the Labor Day weekend nears, ATV enthusiasts all over the country are gearing up to trade their pavement-bound daily commuter for their favorite off-highway vehicle to take advantage of the three-day weekend. The ATV Safety Institute, along with the nation’s major ATV manufacturers and distributors, urges the 35 million riders currently operating more than 10 million ATVs across the U.S. to ride safely and responsibly this weekend and every weekend.

“Labor Day weekend represents the heart of the riding season for millions of ATV enthusiasts,” said ASI Vice President Tom Yager. “The upcoming three-day weekend will see ATV riders all over the country taking to the trails and dunes, and enjoying the great outdoors. ASI urges all ATV enthusiasts to put safety first and ride responsibly. ASI offers many easy ways for riders to learn about ATV safety, from safety tips and practice guides to the online E-Course and the hands-on ATV RiderCourseSM.”

Taking the ATV RiderCourse is free for anyone who has purchased a new, qualifying ATV from an ASI member company. Most of the major ATV manufacturers also offer incentives in the form of cash or merchandise certificates for completing the course.

To find an ATV RiderCourse and enroll, visit atvsafety.org or call 800-887-2887. In addition to learning safe riding skills on the range, riders can also enhance their knowledge of ATV safety principles online with the ATV E-Course, also available at atvsafety.org. Three age-specific online courses are available: one for adults, one for teens, and one specifically for children. All the courses include videos and interactive games to make them fun and effective learning experiences for every age group.

U.S. Consumer Product Safety Commission data show that 92 percent of all ATV-related fatalities are the result of warned-against behaviors such as youth riding adult-size ATVs, riding too fast, not wearing proper gear and riding under the influence. ASI urges everyone to follow the eight Golden Rules of ATV safety that address these behaviors and apply to all riders:

1. Always wear a DOT-compliant helmet, goggles, long sleeves, long pants, over-the-ankle boots and gloves.
2. Never ride on paved roads except to cross when done safely and permitted by law – another vehicle could hit you. ATVs are designed to be operated off-highway.
3. Never ride under the influence of alcohol or drugs.
4. Never carry a passenger on a single-rider ATV, and no more than one passenger on an ATV specifically designed for two people.
5. Ride an ATV that’s right for your age.
6. Supervise riders younger than 16; ATVs are not toys.
7. Ride only on designated trails and at a safe speed.
8. Take an ATV RiderCourse: call toll-free at (800) 887-2887 or go to atvsafety.org to register or take the online E-Course.

The All-Terrain Vehicle Safety Institute® develops rider training programs and promotes the safe and responsible use of ATVs. The ASI® works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs.

Based in Irvine, Calif., the SVIA is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KYMCO, Polaris, Suzuki, and Yamaha. Visit the SVIA online at http://www.svia.org. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

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Motorcycle Industry Council & Associations Participate in Study Showing Outdoor Recreation to be $646 Billion Industry Nationwide

IRVINE, CA – June 14, 2012 – (Motor Sports Newswire) -  The Motorcycle Industry Council, along with the Recreational Off-Highway Vehicle Association and Specialty Vehicle Institute of America, collaborated with the Western Governors’ Association and other outdoor industry groups to fund a report on the combined economic impact of motorized and non-motorized outdoor recreation. The findings of this first-of-a kind study show the outdoor recreation industry generated $646 billion in national sales and services in 2011.

The joint study was released over the weekend at the WGA Annual Meeting in Cle Elum, Wash., and documents the continued growth and significance of outdoor recreation to the economies of the Western states and the nation overall. Representing the MIC, ROHVA and SVIA, Polaris Industries President and COO Bennett Morgan participated in the meeting’s opening session. He joined WGA chair Governor Christine Gregoire (Washington) and vice-chair Governor Gary Herbert (Utah), as well as the CEOs of REI and Brunswick, in a panel discussion on the breadth and importance of the recreation industry to the West. The panelists also discussed how state and local governments can help grow the outdoor recreation economy.

“The big news is that the direct economic impact of outdoor recreation was worth $646 billion in 2011, generating more dollars than other vast industries like pharmaceuticals and motor vehicles and related parts,” said Morgan. “The MIC, the SVIA, and ROHVA were pleased to invest in the research that helped make this study possible. Now that the initial results of the study are out, it’s time to put down the pencils and calculators and take advantage of the great outdoors and have some fun.”

According to the WGA, the organization saw a need for an economic impact report documenting the income, tax revenue and number of jobs created by outdoor recreation. As a result, it reached out to the MIC, SVIA and ROHVA to collaborate with WGA and the Outdoor Industry Association to add motorized recreation to an already in-process, non-motorized outdoor recreation study being done by OIA.

“The MIC has long known the enormous economic benefit that motorized recreation contributes to the U.S. economy,” said ROHVA Executive Vice President Paul Vitrano. “But to have these numbers available to validate this will be of extreme value. We are particularly pleased that we could partner with the non-motorized community and WGA to produce comprehensive data on the contribution that the entire recreation community provides to the U.S. and state economies, and we look forward to continuing this cooperative effort.”

The full report released at the WGA meeting is titled “A Snapshot of The Economic Impact of Outdoor Recreation,” and can be found on the WGA Web site at www.westgov.org/reports.

According to MIC Senior Vice President, Government Relations, Kathy Van Kleeck, the MIC will soon release information specific to the motorized recreation sector, and the WGA and the outdoor recreation industry partners will release state-by-state data later in the year. “The state-by-state information will be particularly useful in our government relations efforts to promote motorized recreation and advocate for off-highway vehicle opportunities,” said Van Kleeck.

The Motorcycle Industry Council exists to preserve, protect and promote motorcycling through government relations, communications and media relations, statistics and research, aftermarket programs, development of data communications standards, and activities surrounding technical and regulatory issues. As a not-for-profit, national industry association, the MIC seeks to support motorcyclists by representing manufacturers and distributors of motorcycles, scooters, motorcycle/ATV/ROV parts and accessories, and members of allied trades such as insurance, finance and investment companies, media companies and consultants.

The MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. First called the MIC in 1970, the organization has been in operation since 1914. Visit the MIC at www.mic.org

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs. Based in Irvine, Calif., the SVIA is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KYMCO, Polaris, Suzuki, Tomberlin and Yamaha. Visit the SVIA online at www.svia.org. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

The Recreational Off-Highway Vehicle Association (ROHVA) is a national industry organization that promotes the safe and responsible use of ROVs. ROHVA is accredited by the American National Standards Institute (ANSI) to develop equipment, configuration and performance standards. Based in Irvine, Calif., the not-for-profit association is sponsored by Arctic Cat, BRP, Kawasaki, Polaris and Yamaha. For more information visit www.rohva.org.

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ATV Safety Institute Memorial Day Weekend Reminder: Be Safe. Be Responsible. Follow the Golden Rules

Take a RiderCourse; Check out Interactive e-Courses for Adults, Teens and Children

IRVINE, CA – May 25, 2011 – (Motor Sports Newswire) – The All-Terrain Vehicle Safety Institute (ASI) and the nation’s major ATV manufacturers and distributors want to encourage all ATV riders to ride safely and responsibly this holiday weekend, and any time they start up an ATV.

FACT:  Consumer Product Safety Commission data show that 92 percent of all ATV-related fatalities are the result of warned-against behaviors.

Follow the Golden Rules:

1. Always wear a DOT-compliant helmet, goggles, long sleeves, long pants, over-the-ankle boots, and gloves.
2. Never ride on paved roads except to cross when done safely and permitted by law – another vehicle could hit you. ATVs are designed to be operated off-highway.
3. Never ride under the influence of alcohol or drugs.
4. Never carry a passenger on a single-rider ATV, and no more than one passenger on an ATV specifically designed for two people.
5. Ride an ATV that’s right for your age.
6. Supervise riders younger than 16; ATVs are not toys.
7. Ride only on designated trails and at a safe speed.
8. Take a hands-on ATV RiderCourse and the free online E-Course. Visit ATVSafety.org or call 800.887.2887.

 “Taking ASI’s ATV RiderCourse is the best way to kick off the season,” said Gary Higgins, chairman of the Specialty Vehicle Institute of America. “The half-day, hands-on course is free if you’ve purchased a new ATV from an ASI member-company. And most of these major manufacturers even pay you to take the course, in the form of cash or merchandise certificates valued at $100.” To enroll in an ATV RiderCourse, visit http://www.atvsafety.org. While the incentives are designed to encourage user participation, the free training is a lifelong offer and is also available to family members.

In addition to learning safe riding skills on the range, riders can brush up on ATV safety principles online with ASI’s E-Course, available at http://www.atvsafety.org. There are three age-specific e-learning courses to choose from: adults, teens, and children. The courses include videos and interactive games to make them fun and effective learning experiences for all age groups.

FACT:  Nearly 90 percent of youth ATV-related injuries occur when a youth is operating an adult-sized ATV.

Higgins reminds parents that supervising young riders is critical: “Every new ATV comes with an ignition key, and it is up to parents to manage when the vehicle can be used, and to supervise children under the age of 16 at all times while they operate an ATV.” The ATV industry has made it easy to know which ATVs are right for a rider’s age through the use of Manufacturer’s Minimum Age Recommendation Warning Labels that are affixed to each ATV.

The ATV Safety Institute encourages families to talk about household rules for ATV riding so that everyone in the family can prepare for a safe, fun summer.

The All-Terrain Vehicle Safety Institute® develops rider training programs and promotes the safe and responsible use of ATVs. The ASI® works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit http://www.atvsafety.org or call (800) 887-2887.

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs.

Based in Irvine, Calif., the SVIA is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KYMCO, Polaris, Suzuki, Tomberlin and Yamaha. Visit the SVIA online at www.svia.org. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

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South Carolina Governor Signs SVIA-Supported ATV Safety Legislation Law Includes Many Provisions from SVIA’s Model Legislation

IRVINE, CA – May 12, 2011 – (Motor Sports Newswire) -  Yesterday, South Carolina Governor Nikki Haley signed into law all-terrain vehicle safety legislation advocated by the Specialty Vehicle Institute of America (SVIA).  H 3562, the All-Terrain Vehicle Safety Act, known as ‘Chandler’s Law,’ will take effect July 1, 2011.

SVIA has been working for many years in South Carolina to advocate the passage of comprehensive ATV safety legislation.  Earlier this year, SVIA staff testified in support of the pending legislation at a Senate committee hearing.

“We’re extremely pleased the South Carolina legislature and the governor took this positive step to regulate the use of ATVs, particularly for young operators,” said SVIA Senior Vice President of Government Relations Kathy Van Kleeck.  “We are especially appreciative of the efforts of the sponsors of the legislation, Representative Ott and Senator Hutto, for their steadfast support of ATV safety and their perseverance in steering the measure through the legislative process.”

Van Kleeck added, “We also would like to recognize Chandler’s parents who were tireless advocates for ATV safety legislation.  Chandler’s Law is named for a 16-year old who was fatally injured while riding an ATV.”

Research has shown that the vast majority of ATV crashes result from inappropriate use of the product.  Ninety-two percent of ATV-related fatalities involve behaviors the industry warns against in its rider education programs, in all literature and on vehicle labels.  These behaviors include riding inappropriately sized ATVs, operating on paved roads, operating without proper safety gear, and operating under the influence of alcohol.  To address these “warned against behaviors” and other important ATV safety measures, SVIA has developed Model State ATV Legislation that has served as the basis for many existing state ATV safety laws.

Prior to passage of H 3562, South Carolina was one of only five states that had no laws relating to ATVs.  Many bills have been introduced in South Carolina over the past decade, and in both 2006 and 2007 the legislature passed ATV safety bills, only to have them vetoed by then-Governor Mark Sanford.

South Carolina’s new ATV safety law includes many of the key provisions contained in SVIA’s Model Legislation, namely rider training, helmet and eye protection and parental supervision requirements for youth riders, and prohibitions on children riding adult-size ATVs and on ATV operation while under the influence of alcohol or drugs.

Provisions of the new law include:

• Prohibits a parent or legal guardian knowingly permitting: 1) a child under age 6 to operate an ATV; 2) a child without a driver’s license and under age 16 to carry a passenger while operating an ATV; 3) a child under age 16 to operate an ATV in violation of the Age Restriction Warning Label affixed by the manufacturer.
• Requires ATV operators under age 16 to possess a safety certificate indicating successful completion of a ‘hands-on’ all-terrain vehicle safety course approved by the ATV Safety Institute (ASI).
• Requires every ATV operator and passenger 15 years of age or younger to wear eye protection and a DOT-compliant helmet.
• When operating an ATV on land open to the public:

-     Requires ATV operators age 16 or younger to be accompanied by an adult.
-     Prohibits ATV operation between one-half hour after sunset to one-half hour before sunrise unless headlights are on.
-     Prohibits crossing any watercourse on an ATV except at a designated ford, crossing, bridge, or if the watercourse is bisected by a trail.
-     Requires ATVs to have an effective muffler system, a USDA Forest Service approved spark arrester, and a brake system all in good operating condition.
-     Prohibits ATV operation while under the influence of alcohol or any controlled substance.
-     Prohibits ATV operation in a reckless manner.

•  The new law does not apply to:

-     An owner, operator, or renter of a farm or ranch, or that person’s employees, immediate family, or household members, operating an ATV while engaged in farming, wildlife habitat management, or ranching operations;
-     A person using an ATV for hunting or trapping purposes if otherwise lawfully engaged in those activities; or
-     A minor under age 16, but not younger than age 6 who is operating an ATV under the direct visual supervision of his parent or legal custodian on private property.

The safe and responsible use of ATVs remains the top priority of the ATV industry.  For more than two decades, the ATV industry has made unprecedented efforts to promote safe and responsible ATV use and to deter parents from allowing their children to operate adult-sized ATVs.  The industry is committed to continuing its multi-tiered efforts aimed at further reducing the number of crashes and injuries caused by improper use of ATVs.

The major ATV manufacturers and distributors – through the ATV Safety Institute – offer free training to all purchasers of new ATVs and their eligible family members, a safety initiative unparalleled in any other industry.  Consumers can visit ASI’s website, www.atvsafety.org or call 1-800-887-2887 for information on training at nearly 650 sites in the United States.

The Specialty Vehicle Institute of America® promotes the safe and responsible use of all-terrain vehicles through rider training, public awareness campaigns and state legislation. Additionally, the SVIA® works to preserve access to off-road lands and expand riding opportunities. The SVIA is a resource for ATV research, statistics and vehicle standards. Accredited by the American National Standards Institute (ANSI), the SVIA develops standards for the equipment, configuration and performance requirements of ATVs.

Based in Irvine, Calif., the is a not-for-profit industry association sponsored by Arctic Cat, BRP, Honda, Kawasaki, KYMCO, Polaris, Suzuki, Tomberlin and Yamaha. Visit the SVIA online at www.svia.org. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887.

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Off-Highway Vehicle Community Celebrates Abandonment of “Federal Defendant” Rule

Motorcycle Industry Council and Specialty Vehicle Institute of America
Lead Briefing and Argument that Resulted in Court’s Reversal of Precedent

IRVINE, CA – January 17, 2011 – (Motor Sports Newswire) – In a move sure to have far-reaching effects on the way federal lands are used in the future, the U.S. Ninth Circuit Court of Appeals overturned a long-standing rule that prevented non-federal interests, such as rider groups, from intervening in environmental disputes in the Western States. In support of the recreation group parties in the case, the Motorcycle Industry Council (MIC) and the Specialty Vehicle Institute of America (SVIA) led the briefing and argument on the issue that resulted in the Court’s reversal of precedent.

In the underlying case, Idaho rider groups sought to intervene in a lawsuit brought by the Wilderness Society and others against the U.S. Forest Service over its travel management plan in the Sawtooth National Forest. The District Court, however, denied intervention under the “federal defendant” rule. The rider groups then asked MIC and SVIA to help fund their appeal through the associations’ OHV Organization Support Program. After review of the merits of the case and the broader implications of a successful appeal, the MIC and SVIA Boards not only agreed to help fund the rider groups’ appeal, but also directed staff to seek to have MIC and SVIA joined to the appeal as amici curiae (friends of the court) to lead the effort to overturn the “federal defendant” rule.

The so-called “federal defendant” rule categorically prohibited anyone other than the federal government from intervening in claims under the National Environmental Policy Act (NEPA), the main legal mechanism for disputing government actions that affect the environment. NEPA is the law at issue in many recreation-related lawsuits as well as other land access disputes involving such diverse parties as Indian tribes, state and local governments, mining and timber interests, and environmental groups. The rule, in effect, made it impossible for interested parties to engage in litigation to defend the underlying agency action or to represent their interests in the ultimate outcome of the case.

In striking down the “federal defendant” rule, Circuit Judge Barry G. Silverman wrote for the eleven judge en banc appeals court that, “Because the rule is at odds with the text of Federal Rule of Civil Procedure 24(a)(2) and the standards we apply in all other intervention of right cases, we abandon it here.”

Tim Buche, president and chief executive officer of the MIC, largely credits the generous support of its membership, which made the decision for the associations, on behalf of the riders, to become directly involved in the case and ensured access to the highest-level staff resources, in-house counsel and outside legal representation possible in this type of case.

Buche explained that MIC and SVIA member funds are designated for land access and managed by a joint committee comprised of MIC and SVIA members. Historically, the associations have judiciously provided grants to outside organizations that request funding to pursue land usage initiatives such as grassroots campaigns or trail maintenance efforts. In the past two years, however, the associations have deemed it prudent to very selectively invest and directly manage efforts in the most critical, high-stakes land use legal issues impacting the whole industry and rider community.

Because of its critical, far-reaching nature, the associations elected to get directly involved in the “federal defendant” issue under the direction of Paul Vitrano, MIC and SVIA executive vice president and general counsel. Paul Gale of Troutman Sanders LLP and Erik Pritchard of Pritchard Law Firm were retained as outside counsel.

“In this case,” Vitrano explained, “we were confident our expertise and long history with the OHV community would give riders the best chance for success. We brought more to the table, the ‘horsepower’ if you will, than anyone else could have.

“Our members and association staff are riders themselves. Although funded by industry, MIC and SVIA ultimately are always guided by what is best for the riders.” Vitrano added, “This result will forever enhance the ability of riders to protect their access to public lands.”

The Motorcycle Industry Council exists to preserve, protect and promote motorcycling through government relations, communications and media relations, statistics and research, aftermarket programs, development of data communications standards, and activities surrounding technical and regulatory issues. As a not-for-profit, national industry association, MIC seeks to support motorcyclists by representing manufacturers and distributors of motorcycles, scooters, motorcycle/ATV/ROV parts and accessories, and members of allied trades such as insurance, finance and investment companies, media companies and consultants.

The MIC is headquartered in Irvine, Calif., with a government relations office adjacent to Washington, D.C. First called the MIC in 1970, the organization has been in operation since 1914. Visit the MIC at www.mic.org.

SOURCE: Motorcycle Industry Council

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Creative Kids Enter the “Do the Ride Thing” Video Contest and Win $10,000 in Prizes

Still Time for Kids to Create Their Own Summer Blockbuster

IRVINE, CA – August 6, 2010 – (Motor Sports Newswire) – There’s only one month left for kids to enter the ATV Safety Institute’s “Do the Ride Thing” Video Contest, to help spread the important Ride Safe/Ride Smart message to other kids and compete for a $2,500 grand prize.

The contest is open to kids ages 6 to 18, and winning videos will be considered for use as an ASI Public Service Announcement (PSA). All entries, 30 or 60 seconds in length, should be submitted via YouTube as video responses to the contest announcement video. There is a total of $10,000 in prize money, with three winners in each of three age categories: 6-10, 11-14 and 15-18. All age categories are eligible to win the $2,500 grand prize. Official video content requirements, contest rules and entry forms are available at http://www.atvsafety.org/ATV_PSA_Contest/index.html.

“Summer isn’t over yet. Kids who want to show how important it is to have fun and ride responsibly still have the opportunity to use their ATVs and cameras to Do the Ride Thing,” said Paul Vitrano, executive vice president, ASI. “As kids will prepare to return to school in upcoming weeks, entering our contest is a great way to wrap up a fun-filled summer of riding.”

Each video submission should highlight at least one of the ATV Safety Institute’s eight Golden Rules of ATV safety, which address warned-against behaviors and apply to all riders.

The ATV Safety Institute’s Golden Rules

1. Always wear a helmet and other protective gear.
2. Never ride on public roads — another vehicle could hit you.
3. Never ride under the influence of alcohol or other drugs.
4. Never carry a passenger on a single-rider vehicle, nor more than an operator and passenger on an ATV designed for two persons.
5. Ride an ATV that’s right for your age.
6. Supervise riders younger than 16; ATVs are not toys.
7. Ride only on designated trails and at a safe speed.
8. Take an ATV RiderCourse; call toll-free at 800.887.2887, or go to www.atvsafety.org to sign up or try the new free online e-course.

Background
There are nearly ten million ATVs in use across the United States, being operated by more than 35 million Americans. Since many ATV owners share their ATVs, it is essential that both experienced and new riders understand the importance of safe and responsible use of ATVs.

This is especially crucial during the summer and holidays, when children have more free time to ride. Nearly 90 percent of youth ATV-related injury incidents occur when a youth is operating an ATV manufactured and intended for use by an adult. Parental supervision is a key element to a child’s safety, and children under the age of 16 must be supervised at all times when operating an ATV. Parents literally hold the key to their children’s safety: Every ATV has an ignition key, and when a parent or guardian controls the key, they control the use.

The All-Terrain Vehicle Safety Institute® develops rider training programs and promotes the safe and responsible use of ATVs. The ASI works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887

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36 Groups Ask Senate Leaders to Reject Increasing Ethanol in Gasoline

WASHINGTON, DC – July 26, 2010 – (Motor Sports Newswire) – Thirty-six environmental and industry groups signed a letter that went to the majority and minority leaders of the Senate today urging opposition to any amendment to the upcoming energy bill that would authorize the sale of gasoline with more than 10 percent ethanol.

NPRA, the National Petrochemical & Refiners Association, was among the signatories.

Some in the ethanol industry are seeking approval in Congress of proposals to increase the amount of ethanol in gasoline by 50 percent – from the current 10 percent to 15 percent. The text of the letter is below:

July 26, 2010

The Honorable Harry Reid

Senate Majority Leader

United States Senate

Washington, D.C. 20510

The Honorable Mitch McConnell

Senate Minority Leader

United States Senate

Washington, D.C. 20510

Re: Opposition to Potential Amendment on Authorization of Mid-Level Ethanol Blends

Dear Senators Reid and McConnell:

The undersigned organizations urge you to oppose any amendment to the upcoming Senate energy bill that would authorize legislatively the introduction into commerce of ethanol blends higher than ten percent (so-called mid-level ethanol blends) for use in conventional gasoline-powered engines. Such an amendment would short-circuit existing two-year joint Environmental Protection Agency (EPA), Department of Energy and industry research projects designed to insure that mid-level ethanol blends do not harm gasoline-powered engines, defeat emissions control devices, pose safety risks to consumers, or increase emissions from these engines.

Sound science, environmental protection and consumer safety – not politics – must guide this important decision. Section 211(f) of the Clean Air Act mandates a detailed scientific review before new fuels, additives, or fuel blends are introduced into commerce. EPA is in the midst of carrying out this review, including soliciting public comment from all stakeholders on the introduction of mid-level ethanol blends. This review must be allowed to continue and must not be pre-empted by Congress.

We collectively urge you to reject any attempt to attach a mid-level ethanol authorization amendment during the Senate’s consideration of energy legislation in the coming weeks and months. Such an amendment would be bad for consumers, bad for safety, bad for the environment, and, by placing politics over sound science, bad public policy.

Sincerely yours,

American Frozen Food Institute (AFFI)
American Lung Association
American Meat Institute (AMI)
American Petroleum Institute (API)
American Sportfishing Association (ASA)
American Watercraft Association (AWA)
Association of International Automobile Manufacturers (AIAM)
Association of Marina Industries
Bass Anglers Sportsmen Society/ESPN Outdoors
Boat Owners Association of the United States (BoatU.S.)
Center for Coastal Conservation
Clean Air Task Force
Coastal Conservation Association (CCA)
Congressional Sportsmen’s Foundation (CSF)
Earthjustice
Engine Manufacturers Association (EMA)
Environmental Working Group
Friends of the Earth
Grocery Manufacturers Association (GMA)
The Hispanic Institute
Motorcycle Industry Council (MIC)
National Association of Convenience Stores (NACS)
National Association of State Boating Law Administrators (NASBLA)
National Boating Federation (NBF)
National Council of Chain Restaurants (NCCR)
National Marine Manufacturers Association (NMMA)
National Petrochemical & Refiners Association (NPRA)
Natural Resources Defense Council (NRDC)
Outdoor Power Equipment Institute (OPEI)
Personal Watercraft Industry Association (PWIA)
Sierra Club
Small Business & Entrepreneurship Council (SBE Council)
Snack Food Association (SFA)
Society of Independent Gasoline Marketers of America (SIGMA)
Specialty Vehicle Institute of America (SVIA)
The Petroleum Marketers Association of America (PMAA)
cc: Members of the United States Senate

SOURCE: National Petrochemical & Refiners Association

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