Yamaha Reveals Plans to Use American International Motorcycle Expo to Display its 2014 Line Up

17 02 2013

Brand Becomes First Official OEM Partner of Inaugural AIMExpo

IRVINE, CA – February 15, 2013 – (Motor Sports Newswire) – The American International Motorcycle Expo (AIMExpo), in conjunction with Yamaha Motor Corporation, USA, announced today that the iconic brand will use the groundbreaking showcase as a platform to display its 2014 products in the marketplace and interact with dealers and consumers. Yamaha is the first official OEM partner of AIMExpo, a landmark step in the continued growth of the event. Additional OEM participation will be announced in the coming days.

Yamaha’s range of powersports products is one of the most diverse in the industry and comprises machines under both the Yamaha and Star brands, all of which will be featured at AIMExpo. The Yamaha line-up of off-road motorcycles, sport ATVs, and street motorcycles from its sport segment will be joined by UTVs and utility ATVs from the outdoor segment. The Star brand features one of the most diverse lineups of cruisers that includes many different models with various iterations of each.

In addition to their displays in the Main Hall at the Orange County Convention Center, both brands will be taking advantage of AIMExpo’s remarkable outdoor space to conduct live product demonstrations with demo rides on both the street and dirt.

“On behalf of all of us at Yamaha and Star Motorcycles, we are both proud and excited to announce our official participation at the inaugural AIMExpo in Orlando this fall,” said Kim Knupp, Assistant Division Manager, National Events, Yamaha Motor Corp, USA. “We feel certain that a renewed energy has indeed returned to the motorsports industry and the management team at AIMExpo is poised to capitalize on that fact at a time and venue that’s a perfect match for us at Yamaha and for our dealers.”

Echoing Yamaha’s sentiments, Larry Little, Vice President & General Manager, Motorcycle Group, commented, “Yamaha has captured the vision of AIMExpo as the new grand stage for the powersports business in North America. Like so many of the leading-edge products they’ve brought to enthusiasts over the years, they’re the first to embrace the innovative concept of bringing all corners of motorcycling and powersports in North America to one place at one time – at the right place at the right time!’’

AIMExpo will be held on October 16-20, 2013 at the Orange County Convention Center in Orlando, Fla. For more information, visit the AIMExpoUSA.com web site, and keep up to date on the continued progress by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo on Facebook by visiting the AIMExpo page, and “Follow” on Twitter: @AIMExpo.

About American International Motorcycle Expo

The American International Motorcycle Expo’s purpose is to serve as the catalyst to bring together industry, press, dealers and consumers in a single arena that creates a grand stage for motorcycling in the U.S. and North America, and delivers an efficient and energetic market-timed expo platform for B2B and B2C in the motorcycle industry. AIMExpo is the single most important show of its type in the North American market and will have international impact within the motorcycling community.

About Marketplace Events

AIMExpo is produced by Marketplace Events Motorcycle Group, the newest division of recognized industry leader Marketplace Events. MPE connects enthusiasts with experts,
products and services in dynamic face-to-face environments. From 14 offices in North America, the 115-person MPE staff produces 34 consumer shows annually attracting 15,000 exhibitors, 1.1 million attendees and another 1.5 million unique web visitors. www.marketplaceevents.com

aimexpo_logo

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Recall: Yamaha is recaling Double “T” Fat Handlebars due to thin tubing and potential breakage.

25 08 2010

August 25, 2010 – (Motor Sports Newswire) -

Vehicle Make / Model: Model Year(s):
YAMAHA / ROAD STAR 1999-2004
YAMAHA / WARRIOR 2002-2009
Equipment Brand Name / Part No. or Model No.: Production Dates:
YAMAHA / DOUBLE T FAT HANDLEBARS AUG 01, 2008 – JUL 31, 2009
Manufacturer: YAMAHA MOTOR CORPORATION, USA Mfr’s Report Date: AUG 20, 2010
NHTSA CAMPAIGN ID Number: 10E041000 NHTSA Action Number: N/A
Component: EQUIPMENT
Potential Number of Units Affected: 300
Summary:
 YAMAHA IS RECALLING CERTAIN ACCESSORY YAMAHA DOUBLE “T” FAT HANDLEBARS , PART NUMBERS STR-5PX75-12-00 AND STR-4WM75-12-00, MANUFACTURED FROM AUGUST 1, 2008 THROUGH JULY 31, 2009, TO BE USED ON MODEL YEAR 2002-2009 XV1700PC WARRIOR, 1999-2003 VX1600 OR XV1700 ROAD STAR MOTORCYCLES. THESE HANDLEBARS MAY HAVE TUBING THINNER THAN DESIGNED WHERE THE BARS NARROW FOR THE SWITCH HOUSINGS AND GRIPS.
Consequence:
 THE AFFECTED HANDLEBARS COULD BE WEAK ENOUGH IN THE AREA TO BREAK. SHOULD THIS BREAKAGE OCCUR WHILE THE MOTORCYCLE IS BEING OPERATED, THE OPERATOR COULD LOSE CONTROL OF THE MOTORCYCLE WHICH COULD RESULT IN A CRASH.
Remedy:
 YAMAHA WILL NOTIFY OWNERS OF RECORD AND DEALERS WILL REPLACE THE AFFECTED HANDLEBARS FREE OF CHARGE. THE SAFETY RECALL IS EXPECTED TO BEGIN ON OR ABOUT AUGUST 27, 2010. OWNERS MAY CONTACT YAMAHA TOLL-FREE AT 1-800-962-7926.
Notes:
 OWNERS MAY ALSO CONTACT THE NATIONAL HIGHWAY TRAFFIC SAFETY ADMINISTRATION’S VEHICLE SAFETY HOTLINE AT 1-888-327-4236 (TTY 1-800-424-9153), OR GO TO HTTP://WWW.SAFERCAR.GOV .

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Yamaha Continues Support of Honored American Veterans Afield (HAVA)

14 05 2010

HAVA to Raffle $20,000 in Prizes at NRA Annual Meeting to Raise Funds for Veterans

CYPRESS, CA – May 12, 2010 – (Motor Sports Newswire) – Honored American Veterans Afield (HAVA) will conclude its biggest raffle in history – including a donated Yamaha Grizzly 550 FI EPS with an assortment of SureFire products as the grand prize – on May 16, 2010, at the NRA Annual Meeting and Exhibits in Charlotte, N.C.

Tickets, which were initially sold at the 2010 Shooting Hunting and Outdoor Trade (SHOT) Show earlier this year, will again be available for purchase directly from HAVA and its sustaining sponsors’ booths at the NRA Show.  HAVA sponsors donated the raffle prizes so that all of the proceeds can go towards HAVA and its mission of supporting disabled veterans.  HAVA’s website is: http://www.honoredveterans.org

“We greatly appreciate the support from our sustaining sponsors who have made this raffle possible. We expect strong support from the thousands of attending NRA members who appreciate the contribution of our disabled veterans who have given their full commitment to protecting the American way of life,” said HAVA Chairman, Tom Taylor.  “We had a great start to the promotion at SHOT Show and anticipate a strong finish at NRA. We hope everyone at the NRA Show will consider buying a ticket to support this worthy cause.”

“Yamaha is proud to support the veterans who benefit from HAVA’s mission and its activities,” said Steve Nessl, Yamaha’s ATV/Side-by-Side (SxS) group marketing manager.  “As a founding member, Yamaha plans to continue to help HAVA through direct contributions and fundraising efforts such as this raffle.  We encourage everyone to go to HAVA’s website to learn more and consider making a donation to help our veterans.”

The HAVA raffle prizes include the following:

  • Grand Prize
    • Yamaha Grizzly 550 FI EPS ATV with an assortment of SureFire products ($12,000 approx. value).
  • 1st Prizes
    • Smith & Wesson M&P-15T Tactical Rifle with Leupold Mark 4 Riflescope and Crimson Trace MVF-515 fore-grip ($3,532 approx. value)
    • Smith & Wesson Elite Silver Shotgun ($2,380 approx. value)
  • 2nd Prize
    • Leupold Gold Ring 10×42 Binocular ($899 approx. value)\
  • 3rd Prizes
    • Four (4) Crimson Trace Laser Grips ($299-$479/each approx. value)
    • One (1) Hornady Ammo Assortment ($300 approx. value)
  • 4th Prizes
    • Twenty (20) SureFire G2L Flashlights ($69/each approx. value)

Proceeds of the raffle will go toward HAVA sponsored activities including hunts and shooting events, highlighted by HAVA’s annual National Family Day. The winners will be drawn on the final day of the NRA Annual Meeting and need not be present to accept their prize.

Through support from industry leaders, HAVA continues to grow, and in turn supports more disabled veterans. The ultimate goal is to increase their confidence and hope for the future by reconnecting with their love of the outdoors and the American traditions of hunting and firearms. Sustaining companies include: Crimson Trace, FMG Publications, Hornady, Leupold & Stevens, NRA, Mossburg, Smith & Wesson, SureFire, and Yamaha.  HAVA events are run by a committee of volunteer executives from these companies, and others who donate their time to the support of these American heroes.

About Yamaha Motor Corp., U.S.A.
Yamaha Motor Corporation, U.S.A., (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1976, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com

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Boz Bros Bike Show Returns to USGP & Indy GP

4 04 2010

CYPRESS, CA – April 1, 2010 – (Motor Sports Newswire) – Yamaha is excited to announce the return of the Boz Bros Bike Show at the Red Bull U.S. Grand Prix at Mazda Raceway Laguna Seca (July 23-25, 2010) and the Red Bull Indianapolis GP (August 27-28, 2010). In 2010, the Boz Bros Custom Bike Show adds an exciting twist – the addition of Silver Star Casting Company as the presenting sponsor. The show draws ten amateur custom bike builders and ten professional builders from across the country to compete on site for the best Yamaha custom motorcycles.

Silver Star Casting Company will add a new dimension to the show by offering a Silver Star clothing prize pack to the winning builders, a media sponsorship package and championship ring to the pro builder with the highest combined points.

“As a brand that’s built for champions, we wanted to show our support for the best bike builders in the country by sponsoring the Yamaha Boz Bros Custom Bike Show,” says Silver Star President and CEO Luke Burrett.

“Because my husband and I are both avid riders, we are thrilled to be working with Yamaha and integrating our personal passion into more moto-inspired clothing for our brand,” adds Silver Star Vice President Charis Burrett.

Bob Starr, General Manager National Communications for Yamaha is equally enthusiastic about the partnership: “The Boz Bros Show is all about individuality, and the Yamaha owners participating in the show have worked hard to turn their motorcycle into a rolling reflection of their personal taste and style”

Yamaha Sportbike owners from around the country are invited to enter their own personalized R1, R6, FZ1, or any other Yamaha sportbike into Yamaha’s 2010 Supersport Virtual Bike Show and MotoGP contest for the chance to win one of 100 pairs of free tickets for Laguna Seca and 50 pairs of tickets for Indy.

For more information or if you are interested in participating please visit:

www.yamaha-motor.com/sport/ssvbs/SuperSportShow.aspx

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Yamaha Outdoors Announces Second Annual Ag Communicators Scholarship Program

17 10 2009

CYPRESS, CA – October 15, 2009 – (Motor Sports Newswire) – Yamaha Motor Corp., U.S.A., is now accepting applications for its second annual scholarship program that provides financial assistance to members of the National Agricultural Communicators of Tomorrow (ACT). ACT is a national college student association with 354 members located on 17 college and university campuses across the country. ACT’s mission of fostering professional development is at the core of the Yamaha-ACT Scholarship Program.

The Yamaha-ACT Scholarship Program is broken out into two individual student scholarships and one chapter scholarship. All three scholarships are aimed at helping students attend the annual Agricultural Media Summit (AMS), a professional development and networking opportunity.

For the 2008-09 program, the University of Florida received Yamaha’s chapter award, while Whitney Siegfried and Katherine Kuykendall, both ACT members from Purdue University, earned the individual scholarships.

“The Yamaha-ACT Scholarship Program is integrating messages of safe, responsible ATV and Side-by-Side vehicle use into the farming community by working with current and future communicators in the agriculture industry,” said Steve Nessl, Yamaha’s ATV/SxS marketing manager. “Yamaha again congratulates the inaugural recipients of this scholarship program, and we’ve been happy to receive some very positive feedback from the students. We encourage all ACT members to get involved and submit individual and chapter applications.”

“This scholarship competition is one of the most practical scholarship programs I’ve seen,” said Dr. Jefferson D. Miller, ACT faculty advisor and associate professor of agricultural communications at the University of Arkansas. “It requires students to create an actual example of journalistic or public relations work – something they can add to their professional portfolio. Plus, the reward is that they get to go network at AMS with the people who will probably be hiring them in the near future.”

The AMS is the largest gathering of crop and livestock media professionals in the country and is the ACT’s primary career development networking opportunity each year. The conference is hosted by the Agricultural Editors’ Association (AAEA) and the Livestock Publications Council (LPC) – potential future employers and colleagues of the students.

Applicants are judged based on merit, need and quality of submission materials by a review committee consisting of Yamaha representatives and members of the American Agricultural Editors’ Association and the Livestock Publications Council. The 2009-2010 application process will run through the end of February and winners will be announced in early May 2010. More information and guidelines, along with the application form, can be found online at www.nactnow.org.

About Yamaha Motor Corp., U.S.A.
Yamaha Motor Corporation, U.S.A. (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of more than 4,000 dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1977, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.

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Yamaha launches 2010 YZF-R1 Rossi Replica

10 09 2009

Cypress, Calif. – September 9, 2009 – (Motor Sports Newswire) – Don’t say we didn’t warn you to forget everything you ever knew about the supersport liter class. Moto journalists and consumers agree once you hear the growl of the YZF-R1, it is clear that this bike is unlike anything before. Winning on the World Superbike racing circuit and in the motorcycle press, the R1 was chosen as the 2009 Motorcycle of the Year by Motorcyclist Magazine for its MotoGP®- inspired engine and chassis technology and its luxurious fit and finish.
yamaha-2010_Rossi
New for 2010, the R1 will be offered in an LE Limited Edition complete with Valentino Rossi/Fiat Yamaha livery including the number “46” and “The Doctor” logos. Each LE will also contain a replica of Valentino’s signature on the fuel tank.

It’s all about power – delivery of power, to be exact. That’s because the R1 is the world’s first production motorcycle with a crossplane crankshaft. Originally pioneered in MotoGP racing with the M1, crossplane technology puts each crank pin 90 degrees from the next, with an uneven firing interval of 270-180-90-180 degrees. The result is incredibly smooth, roll-on power delivery with outrageous amounts of torque for a rush like you’ve never experienced before.

The unique shape of the crossplane crank smoothes out fluctuations in inertial crankshaft torque to provide very linear power delivery as the engine’s combustion torque builds, giving the rider more linear throttle response with awesome power and traction exiting corners. Not just new, the R1’s new crossplane crank engine represents a complete paradigm shift.

To make the crossplane crank viable an advanced ECU individually maps each cylinder’s ignition and fuel injection timing. This powerful electronics package also controls Yamaha Chip Control Intake and Chip Control Throttle (YCC-I, YCC-T).

The inclusion of D-MODE variable throttle control function enables the rider to adjust performance characteristics to match a variety of riding conditions. In addition to standard mode mapped for optimum performance, the rider can select from A mode for sportier response in low to mid-speed range, and B mode for somewhat less sharp response for riding situations that require especially sensitive throttle operation. These 3 different maps at the push of a button allow the rider to choose the optimum power character for their riding situation.

This revolutionary new engine is housed in an equally advanced chassis. Control filled die-cast frame rails balance high vertical rigidity with relatively low lateral rigidity for increased high speed stability while improving handling, especially while leaned over during corner exit. A control filled die-cast magnesium sub frame cuts weight far from the center of balance and contributes to concentration of mass.

Visually the new R1 breaks new ground leading with twin projector beam headlights concentrated near newly placed forced air intake ducts. The sculpted body work features inner and outer shells controlling airflow around the bike at high speeds and forcing more cool air to the radiator and engine bay while eliminating the need for hot-air vents usually located at the sides of the radiator.

More than the just the next-generation of supersport; the YZF-R1 represents a major breakthrough in supersport technology and performance.

The 2010 R1 will be available in dealerships nationwide beginning in September 2009 with a starting MSRP of $13,290 and available in Raven, Pearl White and Team Yamaha Blue/White.

The R1 LE will be available in January 2010 with a starting MSRP of $14,500 and available in Fiat Yamaha Team graphics.

Full information on all Yamaha models can be found at http://www.yamaha-motor.com.

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Yamaha Motor Corporation, U.S.A., Statement on Ray vs Yamaha Trial Verdict in Orange, TX

29 08 2009

Jury finds no product defect with Yamaha Rhino

CYPRESS, Calif. – August 27, 2009 – (Motor Sports Newswire) – Yamaha is saddened whenever anyone is injured in a Yamaha product-related accident, and we urge all our customers to follow the safety recommendations on our products and, as importantly, to always operate the products in a safe and responsible manner.

The jury’s decision to reject the plaintiff’s claims and award no damages in this case is appropriate.  The jury made a decision based on the facts.  The testimony and evidence during the trial showed that this tragic accident had nothing to do with the design of the product.  Yamaha’s top priority is and always has been the safety of our customers, and we pride ourselves on the safety and quality of our products.

This accident demonstrates the importance of following the safety guidelines posted on the vehicles and the owner’s manuals.  Rhinos are designed for off-road use only, and the vehicle is only recommended for adult drivers aged 16 or older with a valid driver’s license.  Passengers must be large enough to keep their backs against the seat backs with both feet firmly on the floorboard.  Drivers and passengers should wear helmets and the vehicle’s three-point seat belts at all times.

Yamaha stands firmly behind the Rhino as a safe and useful off-road vehicle and will continue to vigorously defend the product.  To learn more about the Yamaha Rhino, visit our website www.truthaboutrhino.com.

Note to Editor: This statement can be attributed to Van Holmes, Public Relations Manager, ATV & SXS Department, Yamaha Motor Corp., U.S.A.

About Yamaha Motor Corp., U.S.A.
Yamaha Motor Corporation, U.S.A. (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of more than 4,000 dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1977, YMUS also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.

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YAMAHA RESPONSE TO CBS NEWS STORY

8 08 2009

The following is an official statement from Yamaha Motor Corp., U.S.A., in response to the recent CBS News story. This statement can be attributed to Yamaha Motor Corp., U.S.A. Please go to www.TruthAboutRhino.com for more information.

Cypress, Calif.,  August 5, 2009  – (Motor Sports Newswire) – Safety drives everything we do at Yamaha. We are proud of the safety record and safety features of the Yamaha Rhino, which has skyrocketed in popularity due to its exceptional reliability, safety and versatility.

Over 150,000 Rhino owners have used the vehicles safely, including the U.S. military, border patrol, and a growing number of law enforcement agencies, fire fighters and other first responders. In fact, more than 99 percent of Rhino owners have operated their vehicles safely and responsibly over millions of hours of use. The Rhino has won virtually every “first in class” award and top safety ratings in independent reviews since its introduction.

The popularity of the Rhino, and the fact that it represents a new category of off-road motorized vehicles, has made it a target for some plaintiffs’ lawyers who increasingly use the Internet, television advertisements and the news media to attract clients. As the first trial dates approach in personal injury litigation in various courts, some law firms have embarked on a misleading publicity campaign to influence potential jurors and/or the outcomes of these cases, and to solicit potential clients. Yamaha will properly deal with these cases in the courtroom based on all the relevant evidence and a fair opportunity to be heard.

Unfortunately, these law firms successfully convinced CBS News to help further their disingenuous publicity campaign, and the network aired a story on the Rhino that included inaccurate, incomplete and false information.

To begin with, CBS featured an incident involving Justin Miller, but failed to mention that Mr. Miller was driving a heavily modified Rhino. As the photo of that Rhino posted on CBS’s own website reveals and the investigating officer testified — the Rhino Miller was driving had an extended cage structure, and what looks to be a back seat bolted to the rear cargo bed. The vehicle’s owner signed a waiver for his purchase of a “Custom Rhino” stating that the vehicle has “additional third party parts and accessories not offered by the manufacturer” and releasing all claims against the dealer and “all other persons and entities” related to the purchase of the vehicle.

The CBS story also shows security camera footage of an incident involving Zach Murray, a former employee at a Yamaha dealership who is currently a plaintiff with his own pending lawsuit. In a post-incident letter to his employer, Mr. Murray wrote that he intentionally stepped out of the overturning vehicle. Although CBS was made aware of Mr. Murray’s letter, they neglected to include mention of it in their story.

In addition, Mr. Murray was not wearing a seatbelt or a helmet. He was operating the vehicle on pavement then made a sharp, high-acceleration turn, and did not stay inside the vehicle.

A more complete version of the security camera tape shows two other vehicles being driven recklessly on the same stretch of pavement where the accident occurred, suggesting that an atmosphere of horseplay existed just prior to Murray’s crash, and that the only reason for Murray to be making a sharp, high acceleration turn was to also engage in horseplay.

In a separate part of the story, CBS cites documents that discuss an early pre-prototype vehicle that had a different design than, and no relation to, the Rhino that is on the market today. Despite being told weeks ago that it would be false to imply that these documents relate to the Rhino in any way, CBS chose to include this misleading information in its report.

Yamaha was contacted for the CBS segment two months ago by Myron Levin, a freelance reporter with a long history of writing news stories that favor the plaintiffs’ bar. Yamaha provided a great deal of information to Mr. Levin, including responding to more than 40 written questions. Mr. Levin also conducted an hour-long interview with a Yamaha representative at Yamaha’s offices in California. Yamaha did not agree to an on-air interview with the reporter, Armen Keteyian, because we could not be assured that such an interview would not be selectively edited and used in misleading ways with statements taken out-of-context given the obvious plaintiffs’ slant with which the CBS producers were developing their story.

Like the CPSC, Yamaha takes very seriously any reported Rhino-related accident, and Yamaha has fully cooperated in the agency’s investigation of the Rhino and its request for modifications. Yamaha will continue to work to promote safe and responsible use of the vehicles, including the active, ongoing development of standards for all recreational off-road side-by-side vehicles, including the Rhino.

Yamaha stands firmly behind the Rhino and will continue to vigorously defend the product against baseless claims and distortions, whether they be from plaintiffs’ law firms or biased, inaccurate media reports parroting these lawyers’ claims. The Rhino is a safe and useful off-road vehicle when driven responsibly by licensed operators aged 16 or older and according to the instructions and warnings in our on-product labels, owner’s manuals, and other safety materials.

About Yamaha Motor Corp., U.S.A.
Yamaha Motor Corporation, U.S.A. (YMUS), a leader in the motorsports market, offers the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding line of products also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of more than 4,000 dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1977, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.

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YAMAHA and KLIM Forge Partnership

27 06 2009

June 24, 2009 – (Motor Sports Newswire) – Yamaha Motor Canada (YMCA) and Yamaha Motor Corporation USA (YMUS) are excited to announce that they have forged a partnership with KLIM® Technical Riding Gear of Rigby, Idaho, to offer branded versions of the company’s line of premium, high tech enduro riding apparel at its dealerships.

“We are very excited to offer the new KLIM products through our Yamaha dealer network. The Yamaha brand is known around the world for offering quality and performance. The premium line of KLIM gear is a perfect fit with Yamaha and will most assuredly meet the highest expectations of our dealers and customers.” said YMCA National Planning & Research Manager, Chris Reid.

Yamaha riders will now have Yamaha-branded enduro in-the-boot-pants, along with enduro over-the-boot-pant which will keep the enduro rider performing at the highest level.

Yamaha dealers will also offer branded versions of KLIM’s F4, fully-vented enduro-style helmet, jerseys and gloves.

KLIM® President Justin Summers stated, “Two industry innovators and leaders in advancing technologies are coming together to give the enduro rider a line of clothing that meets their needs. With our KLIM® high-quality apparel and Yamaha’s high-quality machines, riders will have the ultimate outdoor experience.”

Product is now available for purchase.

Stop by yamaha-motor.ca or yamaha-motor.com to see the whole line of Yamaha-branded KLIM® technical gear and other Genuine Yamaha Apparel and Accessories.

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